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michlers.com

michlers.com
A
51/100
EcomScout

michlers.com receives an EcomScout Rating of A (51/100), ranking #46,831 out of 1,192,792 Shopify stores we track. This Florist & Garden Center Home & Garden store attracts 237.3K visits per year with estimated revenue of $22.6K - $49.7K/mo. It offers 2.4K products at an average price of $91.

Analysis by EcomScout Research Team · How we calculate ratings

Florist & Garden CenterHome & GardenFlowers & Plants
Est. Revenue/mo
$22.6K - $49.7K/mo
Est. Traffic/mo
19.8K
Products
2.4K
Top Market
US (100%)
Top Channel
organic (80%)
Est. Ad Spend/mo
$800

Store Intelligence Summary

Traffic breakdown: organic 80%, referral 11%, social 7%, direct 3%.

Product pricing: Average price of $91 (range: $35 – $275). Mid-range pricing strategy.

Ad spend: Estimated $800/mo in paid search ($9.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (100%).

Best-selling product: Wedding Elopement Flowers ($275). Other top sellers include Custom Design, Peace Lily (Spathiphyllum), Stargazer Lilies.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Florist & Garden Center Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50K/mo
Total Stores
1
Avg Revenue
$50K/mo
Top 10% Threshold
$50K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Florist & Garden Center market generates $0M/month across 1 stores
  • •This store outperforms 0% of Florist & Garden Center competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Florist & Garden Center

Section Store: Theme Sections200%

Best Selling Products

Wedding Elopement Flowers#1

Wedding Elopement Flowers

$275

Custom Design#2

Custom Design

$75

Peace Lily (Spathiphyllum)#3

Peace Lily (Spathiphyllum)

$70

Stargazer Lilies#4

Stargazer Lilies

$75

Primavera#5

Primavera

$75

Dozen Roses#6

Dozen Roses

$95

Grand Spectacle#7

Grand Spectacle

$100

Summer Sweetheart#8

Summer Sweetheart

$75

Radiant Beauty#9

Radiant Beauty

$65

Classic Tulips#10

Classic Tulips

$75

Analyzing...
Bounce Rate
41.4%
Pages/Visit
2.7
Avg. Time on Site
2m 38s
Avg. Product Price
$91

Range: $35 - $275

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Marketing Efficiency60/100
Revenue Performance48/100

Traffic Sources

organic79.9%
referral10.7%
social6.7%
direct2.8%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$800

Google Ads estimate

Yearly Ad Budget

$10K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
florist near me356K$2.11$11.8K
flower shops near me189K--
flower shop near me161K$2.90$121
corsages near me12K--
buy flowers near me12K--

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

Section Store: Theme Sections

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Frequently Asked Questions About michlers.com

Is michlers.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, michlers.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is michlers.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for michlers.com. However, our EcomScout rating is A (51/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is michlers.com's EcomScout rating and what does it mean?

michlers.com has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does michlers.com generate?

michlers.com receives approximately 237.3K visits per year with estimated monthly revenue of $22.6K - $49.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does michlers.com use?

We detected 1 Shopify apps on michlers.com, including Section Store: Theme Sections.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Florist & Garden Center store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against michlers.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Florist & Garden Center store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

michlers.com Shopify store analysis • Florist & Garden Center • Home & Garden • Unlikely Dropshipper • Rating: A

Last updated: August 11, 2026

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