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204/yr$120/mo
B
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HomeBreadcrumb separatorStoresBreadcrumb separatormilkandginger.co.nz
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milkandginger.co.nz

milkandginger.co.nz
B
37/100
EcomScout

milkandginger.co.nz receives an EcomScout Rating of B (37/100), ranking #158,612 out of 1,196,419 Shopify stores we track. This Womenswear and Accessories Fashion & Apparel store attracts 113.0K visits per year with estimated revenue of $5.7K - $12.4K/mo. It offers 1.3K products at an average price of NZ$60.

Analysis by EcomScout Research Team · How we calculate ratings

Womenswear and AccessoriesFashion & ApparelClothing and Accessories
Est. Revenue/mo
$5.7K - $12.4K/mo
Est. Traffic/mo
9.4K
Products
1.3K
Top Market
NZ (100%)
Top Channel
N/A

Store Intelligence Summary

Product pricing: Average price of NZ$60 (range: NZ$20 – NZ$169) — ≈ $36 USD. Budget-friendly positioning targeting volume sales.

0

Top markets: NZ (100%).

Best-selling product: milk + ginger online voucher (NZ$25). Other top sellers include SOPHIE - Little Letter Necklace - Gold, 3/4 Sleeve Diagonal Seam Dress - Deep Navy, Anacapri - Canvas Cross Slides - Black Logo.

How is the EcomScout Rating calculated? The B grade (37/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Womenswear and Accessories Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$90K/mo
Total Stores
12
Avg Revenue
$8K/mo
Top 10% Threshold
$33K/mo

Competition Breakdown

17%
42%
33%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Womenswear and Accessories market generates $0M/month across 12 stores
  • •8% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Womenswear and Accessories stores earn $33K+/month
  • •This store outperforms 77% of Womenswear and Accessories competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Womenswear and Accessories

Shop94%Block72%Klaviyo: Email Marketing & SMS72%Privy28%

Best Selling Products

milk + ginger online voucher#1

milk + ginger online voucher

NZ$25≈ $15

SOPHIE - Little Letter Necklace - Gold#2

SOPHIE - Little Letter Necklace - Gold

NZ$82≈ $50

3/4 Sleeve Diagonal Seam Dress - Deep Navy#3

3/4 Sleeve Diagonal Seam Dress - Deep Navy

NZ$129≈ $79

Anacapri - Canvas Cross Slides - Black Logo#4

Anacapri - Canvas Cross Slides - Black Logo

NZ$30≈ $18

SOPHIE - Little Letter Necklace - Silver#5

SOPHIE - Little Letter Necklace - Silver

NZ$72≈ $44

3rd Story - Aria Dress - Cookie#6

3rd Story - Aria Dress - Cookie

NZ$39≈ $24

Monaco - Toni Barrel Jeans - Dark Blue#7

Monaco - Toni Barrel Jeans - Dark Blue

NZ$169≈ $103

Freedom Moses - Slides - Toffee#8

Freedom Moses - Slides - Toffee

NZ$30≈ $18

Walnut Melbourne - Mini Empire Canvas Pale Pink#9

Walnut Melbourne - Mini Empire Canvas Pale Pink

NZ$20≈ $12

Freedom Moses - Slides - White#10

Freedom Moses - Slides - White

NZ$30≈ $18

Analyzing...
Bounce Rate
9.5%
Pages/Visit
2.1
Avg. Time on Site
56s
Avg. Product Price
NZ$60

≈ $36 USD

Range: NZ$20 - NZ$169

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Revenue Performance33/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Top Countries

🇳🇿New Zealand
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Klaviyo: Email Marketing & SMSReCharge SubscriptionsBlock

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

iF YOU

iF YOU

84
$11.19+4%
NEWITIN

NEWITIN

75
$15.99+18%
Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

72
$9.99+18%
Kitsch

Kitsch

71
$9.99+28%
Explore all trending products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

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Frequently Asked Questions About milkandginger.co.nz

Is milkandginger.co.nz a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, milkandginger.co.nz is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is milkandginger.co.nz safe to buy from? Is it a scam?

We don't have Trustpilot review data for milkandginger.co.nz. However, our EcomScout rating is B (37/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is milkandginger.co.nz's EcomScout rating and what does it mean?

milkandginger.co.nz has an EcomScout rating of B (37/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does milkandginger.co.nz generate?

milkandginger.co.nz receives approximately 113.0K visits per year with estimated monthly revenue of $5.7K - $12.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does milkandginger.co.nz use?

We detected 3 Shopify apps on milkandginger.co.nz, including Klaviyo: Email Marketing & SMS, ReCharge Subscriptions, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Womenswear and Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against milkandginger.co.nz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Womenswear and Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

milkandginger.co.nz Shopify store analysis • Womenswear and Accessories • Fashion & Apparel • Unlikely Dropshipper • Rating: B

Last updated: August 11, 2026

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