Milk Makeup
milkmakeup.comMilk Makeup receives an EcomScout Rating of S (62/100), ranking #5,816 out of 481,852 Shopify stores we track. This Cosmetics Beauty & Personal Care store attracts 3.0M visits per year with estimated revenue of $199.5K - $388.0K/mo..
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 15%, referral 3%.
Customer trust: Trustpilot score 2.3/5 based on 9 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (41%), GB (10%), AU (4%).
Cosmetics Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Cosmetics market generates $1M/month across 468 stores
- •6% are enterprise stores (>$100K/mo) — achievable market
- •71% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Cosmetics stores earn $49K+/month
- •This store outperforms 96% of Cosmetics competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Cosmetics
Rating Breakdown
Traffic Sources
Trustpilot Rating
9 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
- Product catalog quality is poor
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Enhance product descriptions, add more images, and expand catalog
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Frequently Asked Questions About Milk Makeup
Is Milk Makeup a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Milk Makeup is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Milk Makeup safe to buy from? Is it a scam?
Milk Makeup has a Trustpilot rating of 2.3/5 based on 9 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (62/100).
What is Milk Makeup's EcomScout rating and what does it mean?
Milk Makeup has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Milk Makeup generate?
Milk Makeup receives approximately 3.0M visits per year with estimated monthly revenue of $199.5K - $388.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Milk Makeup use?
We detected 13 Shopify apps on Milk Makeup, including Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC, Section Store: Theme Sections and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Cosmetics store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Milk Makeup. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.