millo.com
millo.commillo.com receives an EcomScout Rating of B (39/100), ranking #96,386 out of 1,067,258 Shopify stores we track. This Cosmetics and Skincare Beauty & Personal Care store attracts 61.4K visits per year with estimated revenue of $8.7K - $16.9K/mo. It offers 2.5K+ products at an average price of $41.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $41 (range: $21 – $68). Mid-range pricing strategy.
0Top markets: US (100%).
Best-selling product: Forget The Filler Lip Plumping Line Smoothing Gloss ($26). Other top sellers include Satin Kajal Liner, Baby Cheeks blush stick, Sweetheart Clip.
Cosmetics and Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Cosmetics and Skincare market generates $0M/month across 157 stores
- •13% are enterprise stores (>$100K/mo) — achievable market
- •75% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Cosmetics and Skincare stores earn $130K+/month
- •This store outperforms 98% of Cosmetics and Skincare competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Cosmetics and Skincare
Best Selling Products
#1Forget The Filler Lip Plumping Line Smoothing Gloss
$26
#2Satin Kajal Liner
$35
#3Baby Cheeks blush stick
$48
#4Sweetheart Clip
$36
#5Posh Gloss High Shine Lip
$33
#6Forget The Filler Definer Liner
$21
#7Posh Balm Nourishing Lip Shine
$33
#8Posh Lipstick
$39
#9Legendary Lip Oil
$26
#10PLAY Antioxidant Body Mist SPF 30 with Vitamin C
$24
Range: $21 - $68
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| milo jewelry | 110 | - | - |
| milo necklaces | 44 | $1.07 | - |
| revells jewelers | 28 | - | - |
| mylo jewelry | 24 | - | - |
| designs by millo | 12 | - | - |
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Encourage customer reviews, respond to feedback, and improve customer service
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (4)
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce
Frequently Asked Questions About millo.com
Is millo.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, millo.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is millo.com safe to buy from? Is it a scam?
We don't have Trustpilot review data for millo.com. However, our EcomScout rating is B (39/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is millo.com's EcomScout rating and what does it mean?
millo.com has an EcomScout rating of B (39/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does millo.com generate?
millo.com receives approximately 61.4K visits per year with estimated monthly revenue of $8.7K - $16.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does millo.com use?
We detected 4 Shopify apps on millo.com, including Shop, Klaviyo: Email Marketing & SMS, Shopify Forms and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Cosmetics and Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against millo.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics and Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.