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Mill Race GC homepage screenshot
46/100
EcomScout

Mill Race GC receives an EcomScout Rating of B+ (46/100), ranking #75,922 out of 1,188,149 Shopify stores we track. This Garden Supplies Home & Garden store attracts 133.6K visits per year with estimated revenue of $4.2K - $9.3K/mo. It offers 1.1K products at an average price of £35.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$4.2K - $9.3K/mo
Est. Traffic/mo
11.1K
Products
1.1K
Top Market
GB (100%)
Top Channel
paid (55%)
Trustpilot
3.5/5 (44)

Store Intelligence Summary

Traffic breakdown: paid 55%, direct 16%, organic 7%.

Product pricing: Average price of £35 (range: £2 – £289) — ≈ $44 USD. Mid-range pricing strategy.

Ad spend: Estimated $21/mo in paid search ($252/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.5/5 based on 44 reviews. Good standing with customers.

Top markets: GB (100%).

Best-selling product: Power Adapter 4.5v White 3-Out UK PLUG Adapters (£19.19). Other top sellers include Flexible Hedgerow Set Of 2 Lemax Christmas Village Trees, New Style Round Mini Bristle Tree Set 3 Lemax Christmas Village Trees, Cobblestone and Pebble Roads Set Of 2 Lemax Christmas Village Landscaping.

How is the EcomScout Rating calculated? The B+ grade (46/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Garden Supplies Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$610K/mo
Total Stores
95
Avg Revenue
$6K/mo
Top 10% Threshold
$66K/mo

Competition Breakdown

26%
33%
29%
4%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Garden Supplies market generates $1M/month across 95 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Garden Supplies stores earn $66K+/month
  • This store outperforms 90% of Garden Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
70.3%
Pages/Visit
1.8
Avg. Time on Site
34s
Avg. Product Price
£35

≈ $44 USD

Range: £2 - £289

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot60/100
Revenue Performance29/100
Marketing Efficiency22/100

Traffic Sources

paid55.2%
direct16.2%
organic7.2%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$21

Google Ads estimate

Yearly Ad Budget

$252

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
garden online shop185--
garden fountain ukEasy40--
mill race garden centreEasy12--
millrace garden centreEasy10--

Trustpilot Rating

3.5

44 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

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Frequently Asked Questions About Mill Race GC

Is Mill Race GC a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Mill Race GC is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Mill Race GC safe to buy from? Is it a scam?

Mill Race GC has a Trustpilot rating of 3.5/5 based on 44 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (46/100).

What is Mill Race GC's EcomScout rating and what does it mean?

Mill Race GC has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Mill Race GC generate?

Mill Race GC receives approximately 133.6K visits per year with estimated monthly revenue of $4.2K - $9.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Mill Race GC use?

We detected 3 Shopify apps on Mill Race GC, including Shop, Judge.me Product Reviews, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Garden Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Mill Race GC. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Garden Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Mill Race GC Shopify store analysis • Garden SuppliesHome & Garden • Unlikely Dropshipper • Rating: B+

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