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60/100
EcomScout

Missord receives an EcomScout Rating of S (60/100), ranking #15,224 out of 1,123,315 Shopify stores we track. This Dresses Fashion & Apparel store attracts 165.1K visits per year with estimated revenue of $20.6K - $44.5K/mo. It offers 832 products at an average price of $87.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$20.6K - $44.5K/mo
Est. Traffic/mo
13.8K
Products
832
Top Market
US (66%)
Top Channel
direct (63%)
Trustpilot
3.8/5 (284)

Store Intelligence Summary

Traffic breakdown: direct 63%, organic 20%, paid 5%, social 4%.

Product pricing: Average price of $87 (range: $16 – $125). Mid-range pricing strategy.

Ad spend: Estimated $827/mo in paid search ($9.9K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.8/5 based on 284 reviews. Good standing with customers.

Top markets: US (66%), GB (19%), DE (11%).

Best-selling product: Gold Sequin Halter Backless Prom Dress SL30194 ($91.56). Other top sellers include Sexy Cut-out Black Mermaid Evening Dress RH30715, Navy Sequin Chain Strap Slit Mermaid Formal Dress GM90177, Plunging V-Neck Long Sleeve Sequin Bodycon Midi Dress GM01075.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Dresses Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.8M/mo
Total Stores
458
Avg Revenue
$6K/mo
Top 10% Threshold
$82K/mo

Competition Breakdown

25%
35%
27%
4%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Dresses market generates $3M/month across 458 stores
  • 9% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Dresses stores earn $82K+/month
  • This store outperforms 92% of Dresses competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
28.5%
Pages/Visit
5.7
Avg. Time on Site
1m 9s
Avg. Product Price
$87

Range: $16 - $125

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth65/100
Marketing Efficiency51/100
Revenue Performance48/100

Traffic Sources

direct62.5%
organic20.5%
paid5.2%
social4.2%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$827

Google Ads estimate

Yearly Ad Budget

$10K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
windsor dressesEasy28K$0.17$2.4K
gowns8K$0.96$16.5K
pepper mayoEasy5K--
long sleeve prom dressesEasy4K$0.68$187
baby booEasy2K$0.40$1

Trustpilot Rating

3.8

284 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
66.0%
🇬🇧United Kingdom
19.4%
🇩🇪Germany
10.9%
🇨🇦Canada
3.6%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

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ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

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Frequently Asked Questions About Missord

Is Missord a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Missord is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Missord safe to buy from? Is it a scam?

Missord has a Trustpilot rating of 3.8/5 based on 284 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (60/100).

What is Missord's EcomScout rating and what does it mean?

Missord has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Missord generate?

Missord receives approximately 165.1K visits per year with estimated monthly revenue of $20.6K - $44.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Missord use?

We detected 3 Shopify apps on Missord, including Klaviyo: Email Marketing & SMS, Frequently Bought Together, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Dresses store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Missord. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Dresses store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Missord Shopify store analysis • DressesFashion & Apparel • Unlikely Dropshipper • Rating: S

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