mitchellbrands.com
mitchellbrands.eumitchellbrands.com receives an EcomScout Rating of B+ (45/100), ranking #82,679 out of 1,189,511 Shopify stores we track. This Skincare Beauty & Personal Care store attracts 98.0K visits per year with estimated revenue of $4.0K - $7.9K/mo. It offers 196 products at an average price of €18.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of €18 (range: €8 – €34) — ≈ $19 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $45/mo in paid search ($540/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.7/5 based on 3 reviews. Good standing with customers.
Top markets: FR (52%), US (13%), GB (13%).
Best-selling product: LightenUp Anti-Aging SPF 50 Sunscreen Lotion 90ml (€33.99). Other top sellers include LightenUp Plus Brightening Body Lotion 400ml / 13.5 fl oz, LightenUp Plus Clarifying Gel With Alpha Arbutin 30g, LightenUp Plus Active Brightening Cream 100ml / 3.4 oz.
Skincare Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare market generates $10M/month across 7,392 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •90% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare stores earn $11K+/month
- •This store outperforms 89% of Skincare competitors
- •Cleansers shows highest opportunity with $1,540 median revenue and medium competition
- •High average order value ($183) suggests premium positioning works well
- •102 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Skincare
Best Selling Products
#1LightenUp Anti-Aging SPF 50 Sunscreen Lotion 90ml
€33.99≈ $37
#2LightenUp Plus Brightening Body Lotion 400ml / 13.5 fl oz
€28.48≈ $31
#3LightenUp Plus Clarifying Gel With Alpha Arbutin 30g
€11.04≈ $12
#4LightenUp Plus Active Brightening Cream 100ml / 3.4 oz
€24.99≈ $27
#5Neoprosone Brightening Gel 30g / 1 fl oz
€11.04≈ $12
#6LightenUp Anti-Aging Brightening Body Lotion 400ml / 13.5 fl oz
€33.99≈ $37
#7Neoprosone Brightening Gel With Vitamin C 30g / 1 fl oz
€11.04≈ $12
#8Neoprosone Brightening Cream With Vitamin C 50g / 1.7 fl oz
€11.04≈ $12
#9Neoprosone Brightening Cream 50g / 1.7 fl oz
€11.04≈ $12
#10Neoprosone Brightening Serum With Vitamin C 30ml / 1 fl oz
€8.49≈ $9.25
≈ $19 USD
Range: €8 - €34
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$45
Google Ads estimate
Yearly Ad Budget
$540
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| whitening cream for faceEasy | 180 | $0.86 | $39 |
Trustpilot Rating
3 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Trending Skincare Products
Products gaining popularity in Skincare right now, based on Amazon & Google Trends data.

PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea

eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz

Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face
Frequently Asked Questions About mitchellbrands.com
Is mitchellbrands.com a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, mitchellbrands.com is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is mitchellbrands.com safe to buy from? Is it a scam?
mitchellbrands.com has a Trustpilot rating of 3.7/5 based on 3 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (45/100).
What is mitchellbrands.com's EcomScout rating and what does it mean?
mitchellbrands.com has an EcomScout rating of B+ (45/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does mitchellbrands.com generate?
mitchellbrands.com receives approximately 98.0K visits per year with estimated monthly revenue of $4.0K - $7.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does mitchellbrands.com use?
We detected 8 Shopify apps on mitchellbrands.com, including Shop, Loox Photo Reviews, Vitals and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against mitchellbrands.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
