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M&M Fitness

mmfitness.com.au
48/100
EcomScout

M&M Fitness receives an EcomScout Rating of B+ (48/100), ranking #15,925 out of 289,150 Shopify stores we track. This Supplements Health & Wellness store attracts 103.1K visits per year with estimated revenue of $7.6K - $15.1K/mo. It offers 306 products at an average price of $47.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.6K - $15.1K/mo
Est. Traffic/mo
8.6K
Products
306
Top Market
AU (100%)
Top Channel
N/A
Trustpilot
3.8/5 (2)

Store Intelligence Summary

Product pricing: Average price of $47 (range: $5 – $125). Mid-range pricing strategy.

0

Customer trust: Trustpilot score 3.8/5 based on 2 reviews. Good standing with customers.

Top markets: AU (100%).

Best-selling product: FIBRE BOOST COLD PRESSED PROTEIN BARS ($5). Other top sellers include RULE 1 WHEY BLEND PROTEIN, ATHLETIC SPORT KAMIKAZE ENERGY DRINK - PICK UP IN STORE ONLY, OPTIMUM NUTRITION AMINO ENERGY DRINK - PICK UP IN STORE ONLY.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.4M/mo
Total Stores
366
Avg Revenue
$4K/mo
Top 10% Threshold
$35K/mo

Competition Breakdown

22%
51%
19%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $1M/month across 366 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 73% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Supplements stores earn $35K+/month
  • This store outperforms 89% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
20.6%
Pages/Visit
2.1
Avg. Time on Site
4m 60s
Avg. Product Price
$47

Range: $5 - $125

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Trustpilot65/100
Revenue Performance31/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.8

2 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About M&M Fitness

Is M&M Fitness a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, M&M Fitness is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is M&M Fitness safe to buy from? Is it a scam?

M&M Fitness has a Trustpilot rating of 3.8/5 based on 2 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (48/100).

What is M&M Fitness's EcomScout rating and what does it mean?

M&M Fitness has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does M&M Fitness generate?

M&M Fitness receives approximately 103.1K visits per year with estimated monthly revenue of $7.6K - $15.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does M&M Fitness use?

We detected 3 Shopify apps on M&M Fitness, including Klaviyo: Email Marketing & SMS, Also Bought, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against M&M Fitness. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

M&M Fitness Shopify store analysis • SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: B+

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