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58/100
EcomScout

Mooiys receives an EcomScout Rating of A+ (58/100), ranking #9,899 out of 579,324 Shopify stores we track. This Baby Products Baby & Kids store attracts 273.5K visits per year with estimated revenue of $29.3K - $68.3K/mo. It offers 377 products at an average price of €72.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$29.3K - $68.3K/mo
Est. Traffic/mo
22.8K
Products
377
Top Market
NL (35%)
Top Channel
referral (4%)
Trustpilot
3.5/5 (378)

Store Intelligence Summary

Traffic breakdown: referral 4%.

Product pricing: Average price of €72 (range: €29 – €124) — ≈ $79 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 3.5/5 based on 378 reviews. Good standing with customers.

Top markets: NL (35%), GB (22%), DE (16%).

Best-selling product: Voedingskussen wit (€34.95). Other top sellers include Qplay Stager 3-in-1 Driewieler - Bruin, Qplay Miniby Kinderfiets 14 inch - 3 in 1 - loopfiets - Grijs, Qplay Miniby Kinderfiets 14 inch - 3 in 1 - loopfiets - Cream.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Products Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$6.9M/mo
Total Stores
3,015
Avg Revenue
$2K/mo
Top 10% Threshold
$33K/mo

Competition Breakdown

32%
43%
17%
4%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Products market generates $7M/month across 3,015 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 75% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Baby Products stores earn $33K+/month
  • This store outperforms 93% of Baby Products competitors
  • Low average order value ($0) — consider bundling or upsells
  • 111 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
51.0%
Pages/Visit
1.8
Avg. Time on Site
45s
Avg. Product Price
€72

≈ $79 USD

Range: €29 - €124

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Trustpilot70/100
Revenue Performance53/100
Marketing Efficiency7/100

Traffic Sources

referral4.3%
organic0.0%
paid0.0%
social0.0%
direct0.0%

Trustpilot Rating

3.5

378 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
34.7%
🇬🇧United Kingdom
22.3%
🇩🇪Germany
15.6%
🇫🇷France
14.5%
🇧🇪Belgium
12.9%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
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Frequently Asked Questions About Mooiys

Is Mooiys a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Mooiys is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Mooiys safe to buy from? Is it a scam?

Mooiys has a Trustpilot rating of 3.5/5 based on 378 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (58/100).

What is Mooiys's EcomScout rating and what does it mean?

Mooiys has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Mooiys generate?

Mooiys receives approximately 273.5K visits per year with estimated monthly revenue of $29.3K - $68.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Mooiys use?

We detected 6 Shopify apps on Mooiys, including Shop, Gorgias, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Mooiys. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Mooiys Shopify store analysis • Baby ProductsBaby & Kids • Unlikely Dropshipper • Rating: A+

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