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MOONA Underwear

moona-underwear.ch
A
50/100
EcomScout

MOONA Underwear receives an EcomScout Rating of A (50/100), ranking #51,822 out of 1,193,064 Shopify stores we track. This Menstrual Products Beauty & Personal Care store attracts 82.7K visits per year with estimated revenue of $7.4K - $14.4K/mo. It offers 11 products at an average price of CHF 43.

Analysis by EcomScout Research Team · How we calculate ratings

Menstrual ProductsBeauty & Personal CareUnderwear
Est. Revenue/mo
$7.4K - $14.4K/mo
Est. Traffic/mo
6.9K
Products
11
Top Market
CH (81%)
Top Channel
N/A
Trustpilot
4.6/5 (1,555)

Store Intelligence Summary

Product pricing: Average price of CHF 43 (range: CHF 30 – CHF 55) — ≈ $48 USD. Mid-range pricing strategy.

Customer trust: Trustpilot score 4.6/5 based on 1,555 reviews. Excellent reputation — customers rate this store highly.

Top markets: CH (81%), FR (19%).

Best-selling product: Carte-cadeau digitale (CHF 30). Other top sellers include Culotte menstruelle - Luna, Culotte menstruelle - Maīa, Culotte menstruelle - Tessa.

How is the EcomScout Rating calculated? The A grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Menstrual Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$480K/mo
Total Stores
76
Avg Revenue
$6K/mo
Top 10% Threshold
$73K/mo

Competition Breakdown

20%
41%
25%
5%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Menstrual Products market generates $0M/month across 76 stores
  • •9% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Menstrual Products stores earn $73K+/month
  • •This store outperforms 91% of Menstrual Products competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Menstrual Products

Block95%Shop78%Klaviyo: Email Marketing & SMS66%Judge.me Product Reviews65%

Best Selling Products

Carte-cadeau digitale#1

Carte-cadeau digitale

CHF 30≈ $34

Culotte menstruelle - Luna#2

Culotte menstruelle - Luna

CHF 42≈ $47

Culotte menstruelle - Maīa#3

Culotte menstruelle - Maīa

CHF 39≈ $44

Culotte menstruelle - Tessa#4

Culotte menstruelle - Tessa

CHF 37≈ $42

Boxer menstruel - Sintra#5

Boxer menstruel - Sintra

CHF 45≈ $51

Culotte menstruelle - Gaïa#6

Culotte menstruelle - Gaïa

CHF 42≈ $47

String menstruel - Bahia#7

String menstruel - Bahia

CHF 33≈ $37

Bas de maillot de bain menstruel - Malù#8

Bas de maillot de bain menstruel - Malù

CHF 55≈ $62

Bas de maillot de bain menstruel - Nalya#9

Bas de maillot de bain menstruel - Nalya

CHF 55≈ $62

Haut de maillot de bain menstruel - Malù#10

Haut de maillot de bain menstruel - Malù

CHF 44≈ $50

Analyzing...
Bounce Rate
18.0%
Pages/Visit
3.5
Avg. Time on Site
17m 16s
Avg. Product Price
CHF 43

≈ $48 USD

Range: CHF 30 - CHF 55

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Traffic Growth65/100
Revenue Performance31/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.6

1,555 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇨🇭Switzerland
81.2%
🇫🇷France
18.8%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (7)

Yotpo Reviews & UGCGorgiasTrustpilot3.5Judge.me Product Reviews5.0Klaviyo: Email Marketing & SMSCountdown TimerKachingbundles

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ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

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Frequently Asked Questions About MOONA Underwear

Is MOONA Underwear a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, MOONA Underwear is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is MOONA Underwear safe to buy from? Is it a scam?

MOONA Underwear has a Trustpilot rating of 4.6/5 based on 1,555 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A (50/100).

What is MOONA Underwear's EcomScout rating and what does it mean?

MOONA Underwear has an EcomScout rating of A (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does MOONA Underwear generate?

MOONA Underwear receives approximately 82.7K visits per year with estimated monthly revenue of $7.4K - $14.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does MOONA Underwear use?

We detected 7 Shopify apps on MOONA Underwear, including Yotpo Reviews & UGC, Gorgias, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Menstrual Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against MOONA Underwear. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Menstrual Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

MOONA Underwear Shopify store analysis • Menstrual Products • Beauty & Personal Care • Unlikely Dropshipper • Rating: A

Last updated: August 11, 2026

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