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Moonboon

moonboon.dk
74/100
EcomScout

Moonboon receives an EcomScout Rating of S (74/100), ranking #1,338 out of 1,016,654 Shopify stores we track. This Baby Sleep Products Baby & Kids store attracts 980.0K visits per year with estimated revenue of $50.8K - $118.5K/mo. It offers 143 products at an average price of DKK 855.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$50.8K - $118.5K/mo
Est. Traffic/mo
81.7K
Products
143
Top Market
DK (91%)
Top Channel
organic (62%)
Trustpilot
4.3/5 (2,808)

Store Intelligence Summary

Traffic breakdown: organic 62%, direct 19%, paid 8%, referral 6%.

Product pricing: Average price of DKK 855 (range: DKK 150 – DKK 2,600) — ≈ $128 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 4.3/5 based on 2,808 reviews. Good standing with customers.

Top markets: DK (91%), NO (5%), DE (4%).

Best-selling product: Intelligent Babyalarm med Kamera (DKK 1,200). Other top sellers include Bæresele, Slyngevugge, Tvillingeslyngevugge.

How is the EcomScout Rating calculated? The S grade (74/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Sleep Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$64K/mo
Total Stores
21
Avg Revenue
$3K/mo
Top 10% Threshold
$137K/mo

Competition Breakdown

33%
29%
19%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Sleep Products market generates $0M/month across 21 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Baby Sleep Products stores earn $137K+/month
  • This store outperforms 98% of Baby Sleep Products competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
49.6%
Pages/Visit
3.3
Avg. Time on Site
4m 6s
Avg. Product Price
DKK 855

≈ $128 USD

Range: DKK 150 - DKK 2,600

Rating Breakdown

Trustpilot100/100
Revenue Performance80/100
Traffic Growth80/100
Business Quality80/100
Marketing Efficiency7/100

Traffic Sources

organic62.5%
direct19.2%
paid7.5%
referral6.2%
social0.0%

Trustpilot Rating

4.3

2,808 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇰Denmark
91.0%
🇳🇴Norway
5.1%
🇩🇪Germany
3.9%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Moonboon

Is Moonboon a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Moonboon is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Moonboon safe to buy from? Is it a scam?

Moonboon has a Trustpilot rating of 4.3/5 based on 2,808 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (74/100).

What is Moonboon's EcomScout rating and what does it mean?

Moonboon has an EcomScout rating of S (74/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Moonboon generate?

Moonboon receives approximately 980.0K visits per year with estimated monthly revenue of $50.8K - $118.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Moonboon use?

We detected 7 Shopify apps on Moonboon, including Pre-Order, Shop, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Sleep Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Moonboon. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Sleep Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Moonboon Shopify store analysis • Baby Sleep ProductsBaby & Kids • Unlikely Dropshipper • Rating: S

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