Mooncup
mooncup.co.ukMooncup receives an EcomScout Rating of B+ (41/100), ranking #40,680 out of 481,713 Shopify stores we track. This Apparel Fashion & Apparel store attracts 19.6K visits per year with estimated revenue of $512 - $1.1K/mo. It offers 33 products at an average price of $14.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $14 (range: $1 – $36). Budget-friendly positioning targeting volume sales.
Customer trust: Trustpilot score 4.1/5 based on 14 reviews. Good standing with customers.
Best-selling product: The Mooncup Original Menstrual Cup ($23.5). Other top sellers include The Mooncup Beginner Menstrual Cup, Applicator Tampons, Pads with Wings.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $50M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 85% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
#1The Mooncup Original Menstrual Cup
$23.5
#2The Mooncup Beginner Menstrual Cup
$23.5
#3Applicator Tampons
$3.8
#4Pads with Wings
$2.85
#5Mooncup Cleaning Pot
$10.5
#6Panty Liners
$2.5
#7Period Pants - High Waist
$17.95
#8Period Pants - Low Waist
$17.95
#9Non-Applicator Tampons
$3.6
#10Pocket Pack - 3 x Pads with Wings
$1
Range: $1 - $36
Rating Breakdown
Traffic Sources
Trustpilot Rating
14 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
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Frequently Asked Questions About Mooncup
Is Mooncup a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Mooncup is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Mooncup safe to buy from? Is it a scam?
Mooncup has a Trustpilot rating of 4.1/5 based on 14 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (41/100).
What is Mooncup's EcomScout rating and what does it mean?
Mooncup has an EcomScout rating of B+ (41/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Mooncup generate?
Mooncup receives approximately 19.6K visits per year with estimated monthly revenue of $512 - $1.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Mooncup use?
We detected 9 Shopify apps on Mooncup, including Shop, Klaviyo: Email Marketing & SMS, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Mooncup. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.