MORGENFREUDE
morgenfreude.comMORGENFREUDE receives an EcomScout Rating of B+ (41/100), ranking #117,049 out of 1,194,125 Shopify stores we track. This Skincare and Hair Care Beauty & Personal Care store attracts 74.8K visits per year with estimated revenue of $1.5K - $2.8K/mo. It offers 359 products at an average price of £9.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of £9 (range: £2 – £30) — ≈ $11 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $27/mo in paid search ($324/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.1/5 based on 8 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (48%), DE (30%), GB (18%).
Best-selling product: EELHOE Hair Growth Oil & Scalp Treatment (£5.90). Other top sellers include KAHI Moisturizing Wrinkle Bounce Multi Balm Stick 9 gr, ANUA Heartleaf Soothing Hydrating Skincare, STAYVE Korean BB Cream Peptide Serum Kit.
Skincare and Hair Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Skincare and Hair Care market generates $0M/month across 119 stores
- •7% are enterprise stores (>$100K/mo) — achievable market
- •71% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Skincare and Hair Care stores earn $64K+/month
- •This store outperforms 96% of Skincare and Hair Care competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Skincare and Hair Care
Best Selling Products
#1EELHOE Hair Growth Oil & Scalp Treatment
£5.90≈ $7.49
#2KAHI Moisturizing Wrinkle Bounce Multi Balm Stick 9 gr
£5.90≈ $7.49
#3ANUA Heartleaf Soothing Hydrating Skincare
£9.90≈ $13
#4STAYVE Korean BB Cream Peptide Serum Kit
£14.90≈ $19
#5OLAPLEX Hair Bonding Oil No. 1-7
£9.90≈ $13
#6BEAFADEL Soft Hydro Jelly Mask Powder
£19.90≈ $25
#7SEVICH Keratin Hair Fibre Powder
£11.90≈ $15
#8LAKERAIN Serum Boosted Stick Foundation
£6.90≈ $8.76
#9EELHOE Rosemary Essential Hair Oil
£3.90≈ $4.95
#10LANBENA Blackhead Remover 60 pcs Nose Strips
£5.90≈ $7.49
≈ $11 USD
Range: £2 - £30
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$27
Google Ads estimate
Yearly Ad Budget
$324
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| nimbusdental.com | 90 | $0.46 | $5 |
| liv fresh | 44 | - | - |
| dental tartar scalerEasy | 12 | - | - |
Trustpilot Rating
8 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (8)
Shopify Forms
Pre-Order0
Back in StockSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
eos Shea Better Body Lotion Vanilla Cashmere, 24-Hour Moisture Skin Care, Lightweight & Non-Greasy, Natural Shea, Vegan, Vanilla Body Lotion, 16 fl oz
Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits & Whiteheads in 1 Use, Spot Treatment, Pimple Stickers for Face
Frequently Asked Questions About MORGENFREUDE
Is MORGENFREUDE a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, MORGENFREUDE is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is MORGENFREUDE safe to buy from? Is it a scam?
MORGENFREUDE has a Trustpilot rating of 3.1/5 based on 8 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (41/100).
What is MORGENFREUDE's EcomScout rating and what does it mean?
MORGENFREUDE has an EcomScout rating of B+ (41/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does MORGENFREUDE generate?
MORGENFREUDE receives approximately 74.8K visits per year with estimated monthly revenue of $1.5K - $2.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does MORGENFREUDE use?
We detected 8 Shopify apps on MORGENFREUDE, including Shop, Wiser, Shopify Forms and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Skincare and Hair Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against MORGENFREUDE. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare and Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.