Mornin' Glory
morninglory.comMornin' Glory receives an EcomScout Rating of B+ (46/100), ranking #24,763 out of 416,279 Shopify stores we track. This Men's Grooming Beauty & Personal Care store attracts 50.1K visits per year with estimated revenue of $2.7K - $5.2K/mo. It offers 47 products at an average price of $20.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $20 (range: $4 – $109). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.2/5 based on 16 reviews. Good standing with customers.
Top markets: DE (100%).
Best-selling product: Platinum Mustang 5-Klinge – Premium Rasierklingen-System ($29). Other top sellers include Platinum Signature N°12 Eau de Parfum 100 ml, Alpha Starter Kit mit 5-Klingen-System, Freshman Starter Kit – 3-Klingen-System.
Men's Grooming Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Men's Grooming market generates $2M/month across 209 stores
- •14% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Men's Grooming stores earn $142K+/month
- •This store outperforms 93% of Men's Grooming competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Men's Grooming
Best Selling Products
#1Platinum Mustang 5-Klinge – Premium Rasierklingen-System
$29
#2Platinum Signature N°12 Eau de Parfum 100 ml
$109
#3Alpha Starter Kit mit 5-Klingen-System
$14.99
#4Freshman Starter Kit – 3-Klingen-System
$14.99
#5Starter Kit Body Rasierer – 5-Klingen System
$14.99
#6Komodo Starter Kit – 5-Klingen Rasiersystem
$14.99
#7Komodo Paella Starter Kit – 4-Klingen Rasiersystem
$14.99
#8Qualitäts-Ersatzklingen von Alpha
$13.49
#9Hochwertige Freshman Ersatzklingen
$11.49
#10Body Rasierklingen – 5-Klingen System
$12.49
Range: $4 - $109
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1
Google Ads estimate
Yearly Ad Budget
$12
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Trustpilot Rating
16 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
Similar Stores
View all →Frequently Asked Questions About Mornin' Glory
Is Mornin' Glory a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Mornin' Glory is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Mornin' Glory safe to buy from? Is it a scam?
Mornin' Glory has a Trustpilot rating of 4.2/5 based on 16 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (46/100).
What is Mornin' Glory's EcomScout rating and what does it mean?
Mornin' Glory has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Mornin' Glory generate?
Mornin' Glory receives approximately 50.1K visits per year with estimated monthly revenue of $2.7K - $5.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Mornin' Glory use?
We detected 3 Shopify apps on Mornin' Glory, including Klaviyo: Email Marketing & SMS, Shopify Forms, Block.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Men's Grooming store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Mornin' Glory. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Men's Grooming store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.