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Mrs. Meyer's Clean Day homepage screenshot

Mrs. Meyer's Clean Day

mrsmeyers.com
59/100
EcomScout

Mrs. Meyer's Clean Day receives an EcomScout Rating of S (59/100), ranking #11,237 out of 896,226 Shopify stores we track. This Cleaning Supplies Home & Garden store attracts 1.6M visits per year with estimated revenue of $24.4K - $53.7K/mo. It offers 455 products at an average price of $16.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$24.4K - $53.7K/mo
Est. Traffic/mo
129.8K
Products
455
Top Market
US (92%)
Top Channel
organic (51%)
Trustpilot
3.1/5 (14)

Store Intelligence Summary

Traffic breakdown: organic 51%, direct 22%, paid 7%, referral 4%.

Product pricing: Average price of $16 (range: $5 – $67). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $13.3K/mo in paid search ($159.7K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 3.1/5 based on 14 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (92%), PH (2%), CA (1%).

Best-selling product: Sugar Pumpkin Kitchen Basics Set ($13.97). Other top sellers include Sugar Pumpkin Collection, Sugar Pumpkin Multi-Surface Everyday Cleaner 3-count Bundle, Sugar Pumpkin Liquid Hand Soap 3-count Bundle.

How is the EcomScout Rating calculated? The S grade (59/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cleaning Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$228K/mo
Total Stores
253
Avg Revenue
$901/mo
Top 10% Threshold
$17K/mo

Competition Breakdown

52%
34%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cleaning Supplies market generates $0M/month across 253 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 86% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Cleaning Supplies stores earn $17K+/month
  • This store outperforms 95% of Cleaning Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
41.9%
Pages/Visit
5.8
Avg. Time on Site
1m 45s
Avg. Product Price
$16

Range: $5 - $67

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Marketing Efficiency72/100
Trustpilot50/100
Revenue Performance42/100

Traffic Sources

organic51.2%
direct21.8%
paid7.3%
referral3.8%
social2.3%

Marketing & Ad Spend

Monthly Ad Spend

$13K

Google Ads estimate

Yearly Ad Budget

$160K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
mrs meyersEasy16K$1.14$4.1K
myersEasy12K$1.35$1.9K
meyers12K$1.28$7.4K
meyer11K$1.09$4.4K
soapsEasy8K$1.15$3.7K

Trustpilot Rating

3.1

14 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
91.7%
🇵🇭Philippines
1.9%
🇨🇦Canada
1.3%
🇲🇽Mexico
1.2%
🇬🇧United Kingdom
0.9%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Recommendations

  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

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Frequently Asked Questions About Mrs. Meyer's Clean Day

Is Mrs. Meyer's Clean Day a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Mrs. Meyer's Clean Day is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Mrs. Meyer's Clean Day safe to buy from? Is it a scam?

Mrs. Meyer's Clean Day has a Trustpilot rating of 3.1/5 based on 14 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (59/100).

What is Mrs. Meyer's Clean Day's EcomScout rating and what does it mean?

Mrs. Meyer's Clean Day has an EcomScout rating of S (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Mrs. Meyer's Clean Day generate?

Mrs. Meyer's Clean Day receives approximately 1.6M visits per year with estimated monthly revenue of $24.4K - $53.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Mrs. Meyer's Clean Day use?

We detected 3 Shopify apps on Mrs. Meyer's Clean Day, including Shop, Klaviyo: Email Marketing & SMS, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cleaning Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Mrs. Meyer's Clean Day. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cleaning Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Mrs. Meyer's Clean Day Shopify store analysis • Cleaning SuppliesHome & Garden • Unlikely Dropshipper • Rating: S

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