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MTB Direct homepage screenshot
65/100
EcomScout

MTB Direct receives an EcomScout Rating of S (65/100), ranking #2,744 out of 200,603 Shopify stores we track. This Mountain Biking Sports & Outdoors store attracts 1.9M visits per year with estimated revenue of $171.9K - $372.5K/mo. It offers 2.5K+ products.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$171.9K - $372.5K/mo
Est. Traffic/mo
154.2K
Products
2.5K+
Top Market
AU (84%)
Top Channel
organic (69%)
Trustpilot
3.9/5 (33)

Store Intelligence Summary

Traffic breakdown: organic 69%, direct 21%, social 4%.

Ad spend: Estimated $326/mo in paid search ($3.9K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.9/5 based on 33 reviews. Good standing with customers.

Top markets: AU (84%), US (3%), NZ (2%).

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Mountain Biking Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$3K/mo
Total Stores
3
Avg Revenue
$1K/mo
Top 10% Threshold
$40K/mo

Competition Breakdown

33%
33%
33%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Mountain Biking market generates $0M/month across 3 stores
  • Top 10% of Mountain Biking stores earn $40K+/month
  • This store outperforms 97% of Mountain Biking competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.0%
Pages/Visit
4.1
Avg. Time on Site
1m 53s

Rating Breakdown

Business Quality80/100
Revenue Performance73/100
Trustpilot70/100
Traffic Growth50/100
Marketing Efficiency50/100

Traffic Sources

organic69.0%
direct20.5%
social3.8%
referral1.0%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$326

Google Ads estimate

Yearly Ad Budget

$4K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
mountain bike shoesEasy4K$0.80$916

Trustpilot Rating

3.9

33 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
83.6%
🇺🇸United States
2.6%
🇳🇿New Zealand
2.3%
🇬🇧United Kingdom
1.8%
🇮🇩Indonesia
1.7%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Product catalog quality is poor

Recommendations

  • Enhance product descriptions, add more images, and expand catalog

Shopify Theme

Detecting theme...

Frequently Asked Questions About MTB Direct

Is MTB Direct a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, MTB Direct is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is MTB Direct safe to buy from? Is it a scam?

MTB Direct has a Trustpilot rating of 3.9/5 based on 33 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (65/100).

What is MTB Direct's EcomScout rating and what does it mean?

MTB Direct has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does MTB Direct generate?

MTB Direct receives approximately 1.9M visits per year with estimated monthly revenue of $171.9K - $372.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does MTB Direct use?

We detected 8 Shopify apps on MTB Direct, including Shop, Klaviyo: Email Marketing & SMS, Gorgias and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Mountain Biking store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against MTB Direct. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Mountain Biking store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

MTB Direct Shopify store analysis • Mountain BikingSports & Outdoors • Unlikely Dropshipper • Rating: S

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