Mullend
mullend.comMullend receives an EcomScout Rating of S (66/100), ranking #6,698 out of 1,120,284 Shopify stores we track. This Personal Care Health & Wellness store attracts 1.6M visits per year with estimated revenue of $85.2K - $170.3K/mo. It offers 22 products at an average price of €21.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: social 31%, direct 29%, referral 10%, organic 9%.
Product pricing: Average price of €21 (range: €3 – €30) — ≈ $23 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 4.0/5 based on 1,019 reviews. Good standing with customers.
Top markets: US (27%), GB (26%), FR (25%).
Best-selling product: Nail Care Pen (€19.95). Other top sellers include Teeth Repair Gel, Joint Relief Cream, Nervixa Cream.
Personal Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Personal Care market generates $1M/month across 694 stores
- •4% are enterprise stores (>$100K/mo) — achievable market
- •82% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Personal Care stores earn $23K+/month
- •This store outperforms 95% of Personal Care competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Personal Care
Best Selling Products
≈ $23 USD
Range: €3 - €30
Rating Breakdown
Traffic Sources
Trustpilot Rating
1,019 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
ParcelpanelSimilar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses
Frequently Asked Questions About Mullend
Is Mullend a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Mullend is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, Duplicate product images detected.
Is Mullend safe to buy from? Is it a scam?
Mullend has a Trustpilot rating of 4.0/5 based on 1,019 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (66/100).
What is Mullend's EcomScout rating and what does it mean?
Mullend has an EcomScout rating of S (66/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Mullend generate?
Mullend receives approximately 1.6M visits per year with estimated monthly revenue of $85.2K - $170.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Mullend use?
We detected 6 Shopify apps on Mullend, including Shop, Judge.me Product Reviews, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Personal Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Mullend. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Personal Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.