Muscle House
musclehouse.dkMuscle House receives an EcomScout Rating of S (73/100), ranking #1,451 out of 937,790 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 692.4K visits per year with estimated revenue of $32.7K - $65.4K/mo. It offers 1.4K products at an average price of DKK 170.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 49%, direct 19%, paid 14%, social 4%.
Product pricing: Average price of DKK 170 (range: DKK 9 – DKK 549) — ≈ $26 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 4.7/5 based on 10,297 reviews. Excellent reputation — customers rate this store highly.
Top markets: DK (93%), DE (1%), GB (1%).
Best-selling product: Barebells Soft Protein Bar - Caramel Choco (12x 55g) (DKK 189). Other top sellers include Wispy Protein Bar - Hazelnut Crunch (10x 55g) - OBS! BEDST FØR 23/8-26, Wispy Protein Bar - Banana Split (10x 55g) - OBS! BEDST FØR 14/9-26, Wispy Amino Mix - Candy Cola (350g) - OBS! BEDST FØR 31/7-26.
Specialty Foods Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Specialty Foods market generates $29M/month across 9,979 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •71% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Specialty Foods stores earn $48K+/month
- •This store outperforms 94% of Specialty Foods competitors
- •Low average order value ($0) — consider bundling or upsells
- •526 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Specialty Foods
Best Selling Products
#1Barebells Soft Protein Bar - Caramel Choco (12x 55g)
DKK 189≈ $28
#2Wispy Protein Bar - Hazelnut Crunch (10x 55g) - OBS! BEDST FØR 23/8-26
DKK 99≈ $15
#3Wispy Protein Bar - Banana Split (10x 55g) - OBS! BEDST FØR 14/9-26
DKK 99≈ $15
#4Wispy Amino Mix - Candy Cola (350g) - OBS! BEDST FØR 31/7-26
DKK 9≈ $1.35
#5Wispy - Training Pack
DKK 349≈ $52
#6Wispy Protein Bar - Bland Selv (10x 55g)
DKK 169≈ $25
#7Wispy Protein Bar - Creamy Crunch (10x55g)
DKK 169≈ $25
#8Wispy Creatine Monohydrate - Pink Lemonade (300g)
DKK 99≈ $15
#9Wispy Creatine Monohydrate - Blue Raspberry (300g)
DKK 99≈ $15
#10Wispy Creatine Monohydrate - Sweet Pineapple (300g)
DKK 99≈ $15
≈ $26 USD
Range: DKK 9 - DKK 549
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| power bar snack bar | 40 | - | - |
Trustpilot Rating
10,297 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
- High-quality product catalog
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
Shopify Theme
Tech Stack & Apps
Browse All Apps →
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Frequently Asked Questions About Muscle House
Is Muscle House a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Muscle House is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Muscle House safe to buy from? Is it a scam?
Muscle House has a Trustpilot rating of 4.7/5 based on 10,297 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (73/100).
What is Muscle House's EcomScout rating and what does it mean?
Muscle House has an EcomScout rating of S (73/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Muscle House generate?
Muscle House receives approximately 692.4K visits per year with estimated monthly revenue of $32.7K - $65.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Muscle House use?
We detected 9 Shopify apps on Muscle House, including Trustpilot, Klaviyo: Email Marketing & SMS, Stamped.io Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Specialty Foods store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Muscle House. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.