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My Perfume Shop New Zealand

myperfumeshop.co.nz
30/100
EcomScout

My Perfume Shop New Zealand receives an EcomScout Rating of C+ (30/100), ranking #149,130 out of 483,342 Shopify stores we track. This Fragrance Beauty & Personal Care store. It offers 2.5K+ products at an average price of NZ$44.

Analysis by EcomScout Research Team · How we calculate ratings

0
Est. Traffic/mo
N/A
Products
2.5K+
Top Channel
N/A
Trustpilot
2.9/5 (515)

Store Intelligence Summary

Product pricing: Average price of NZ$44 (range: NZ$19 – NZ$69) — ≈ $27 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $15/mo in paid search ($180/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.9/5 based on 515 reviews. Mixed reviews — potential service or quality concerns.

Best-selling product: Creed Aventus EDP (NZ$19). Other top sellers include French Avenue Liquid Brun EDP For Men.

How is the EcomScout Rating calculated? The C+ grade (30/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fragrance Market Intelligence

Benchmark this competitor against the market

Market Size
$334K/mo
Total Stores
97
Avg Revenue
$3K/mo
Top 10% Threshold
$131K/mo

Competition Breakdown

24%
43%
19%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fragrance market generates $0M/month across 97 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fragrance stores earn $131K+/month
  • This store outperforms 97% of Fragrance competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
0.0%
Pages/Visit
0.0
0
Avg. Product Price
NZ$44

≈ $27 USD

Range: NZ$19 - NZ$69

Rating Breakdown

Business Quality80/100
Trustpilot65/100
Traffic Growth25/100
Marketing Efficiency17/100
Revenue Performance10/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$15

Google Ads estimate

Yearly Ad Budget

$180

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
fragranced220--

Trustpilot Rating

2.9

515 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

91
$12.89+134%
Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

90
$17.69+31%
Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

90
$4.97+134%
Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

90
$20.99+134%
Explore all trending products

Frequently Asked Questions About My Perfume Shop New Zealand

Is My Perfume Shop New Zealand a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, My Perfume Shop New Zealand is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is My Perfume Shop New Zealand safe to buy from? Is it a scam?

My Perfume Shop New Zealand has a Trustpilot rating of 2.9/5 based on 515 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is C+ (30/100).

What is My Perfume Shop New Zealand's EcomScout rating and what does it mean?

My Perfume Shop New Zealand has an EcomScout rating of C+ (30/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does My Perfume Shop New Zealand generate?

My Perfume Shop New Zealand receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does My Perfume Shop New Zealand use?

We detected 3 Shopify apps on My Perfume Shop New Zealand, including Pre-Order, Yotpo Reviews & UGC, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fragrance store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against My Perfume Shop New Zealand. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrance store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

My Perfume Shop New Zealand Shopify store analysis • FragranceBeauty & Personal Care • Unlikely Dropshipper • Rating: C+

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