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My Perfume Shop UK

myperfumeshop.co.uk
42/100
EcomScout

My Perfume Shop UK receives an EcomScout Rating of B+ (42/100), ranking #38,102 out of 481,846 Shopify stores we track. This Fragrances Beauty & Personal Care store attracts 85.2K visits per year with estimated revenue of $13.3K - $25.8K/mo. It offers 2.5K+ products at an average price of $17.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$13.3K - $25.8K/mo
Est. Traffic/mo
7.1K
Products
2.5K+
Top Market
GB (100%)
Top Channel
direct (21%)
Trustpilot
1.7/5 (17)

Store Intelligence Summary

Traffic breakdown: direct 21%.

Product pricing: Average price of $17 (range: $5 – $29). Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 1.7/5 based on 17 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (100%).

Best-selling product: Creed Aventus EDP ($5). Other top sellers include French Avenue Liquid Brun EDP For Men.

How is the EcomScout Rating calculated? The B+ grade (42/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fragrances Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$7.0M/mo
Total Stores
900
Avg Revenue
$8K/mo
Top 10% Threshold
$142K/mo

Competition Breakdown

17%
38%
23%
8%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fragrances market generates $7M/month across 900 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fragrances stores earn $142K+/month
  • This store outperforms 95% of Fragrances competitors
  • Low average order value ($0) — consider bundling or upsells
  • 124 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
63.8%
Pages/Visit
2.2
Avg. Time on Site
1m 52s
Avg. Product Price
$17

Range: $5 - $29

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot40/100
Revenue Performance33/100

Traffic Sources

direct21.0%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Trustpilot Rating

1.7

17 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Trending Fragrances Products

Products gaining popularity in Fragrances right now, based on Amazon & Google Trends data.

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

eos Cashmere Body Mist, Vanilla Musk & Cozy Caramel, Hair Mist and Body Spray for Women, Moisturizing Formula with Hyaluronic Acid, Vegan, Cruelty-Free, 6 fl oz

91
$12.89+134%
Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

Nautica Voyage Eau De Toilette, Cologne and Fragrance For Men, Fresh, Romantic, Fruity Scent Woody, Aquatic Notes of Apple, Water Lotus, Cedarwood, and Musk Ideal Day Wear, Long Lasting 3.3Fl oz

90
$17.69+31%
Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

Bodycology Long-Lasting Fragrance Body Mist, Cherry Blossom, 8 fl oz

90
$4.97+134%
Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

Bellavita Luxury Honey Oud Eau de Parfum | 100 ml (3.4 fl.oz.) | Perfume for Men and Women | Sweet Honey, Bergamot, Oud, and Amber Notes | Women's Day Special

90
$20.99+134%
See all trending Fragrances products

Frequently Asked Questions About My Perfume Shop UK

Is My Perfume Shop UK a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, My Perfume Shop UK is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is My Perfume Shop UK safe to buy from? Is it a scam?

My Perfume Shop UK has a Trustpilot rating of 1.7/5 based on 17 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (42/100).

What is My Perfume Shop UK's EcomScout rating and what does it mean?

My Perfume Shop UK has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does My Perfume Shop UK generate?

My Perfume Shop UK receives approximately 85.2K visits per year with estimated monthly revenue of $13.3K - $25.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does My Perfume Shop UK use?

We detected 3 Shopify apps on My Perfume Shop UK, including Pre-Order, Yotpo Reviews & UGC, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fragrances store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against My Perfume Shop UK. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fragrances store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

My Perfume Shop UK Shopify store analysis • FragrancesBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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