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Myrtle & Maude

myrtleandmaude.com
49/100
EcomScout

Myrtle & Maude receives an EcomScout Rating of B+ (49/100), ranking #21,141 out of 481,695 Shopify stores we track. This Pregnancy & Postpartum Health & Wellness store attracts 194.9K visits per year with estimated revenue of $5.6K - $11.2K/mo. It offers 16 products at an average price of $11.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$5.6K - $11.2K/mo
Est. Traffic/mo
16.2K
Products
16
Top Market
GB (53%)
Top Channel
direct (16%)
Trustpilot
3.2/5 (109)

Store Intelligence Summary

Traffic breakdown: direct 16%.

Product pricing: Average price of $11 (range: $6 – $30). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $104/mo in paid search ($1.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.2/5 based on 109 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (53%), US (42%), DE (4%).

Best-selling product: Morning Sickness Vitamin B6 Bon Bons ($7). Other top sellers include Organic Raspberry Leaf Tea, Ultimate Morning Sickness Pregnancy Kit, Morning Sickness Pregnancy Kit.

How is the EcomScout Rating calculated? The B+ grade (49/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pregnancy & Postpartum Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$14K/mo
Total Stores
2
Avg Revenue
$7K/mo
Top 10% Threshold
$8K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pregnancy & Postpartum market generates $0M/month across 2 stores
  • 100% of stores earn less than $10K/month — relatively low barrier to entry
  • This store outperforms 19% of Pregnancy & Postpartum competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
78.4%
Pages/Visit
2.5
Avg. Time on Site
2m 34s
Avg. Product Price
$11

Range: $6 - $30

Rating Breakdown

Traffic Growth75/100
Business Quality75/100
Trustpilot60/100
Marketing Efficiency38/100
Revenue Performance27/100

Traffic Sources

direct16.1%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$104

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
early pregnancy signs2K$2.39$1.6K
morning sickness relief270$10.84-

Trustpilot Rating

3.2

109 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
53.3%
🇺🇸United States
42.5%
🇩🇪Germany
4.2%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Myrtle & Maude

Is Myrtle & Maude a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Myrtle & Maude is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Myrtle & Maude safe to buy from? Is it a scam?

Myrtle & Maude has a Trustpilot rating of 3.2/5 based on 109 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (49/100).

What is Myrtle & Maude's EcomScout rating and what does it mean?

Myrtle & Maude has an EcomScout rating of B+ (49/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Myrtle & Maude generate?

Myrtle & Maude receives approximately 194.9K visits per year with estimated monthly revenue of $5.6K - $11.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Myrtle & Maude use?

We detected 10 Shopify apps on Myrtle & Maude, including Shop, Trustpilot, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pregnancy & Postpartum store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Myrtle & Maude. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pregnancy & Postpartum store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Myrtle & Maude Shopify store analysis • Pregnancy & PostpartumHealth & Wellness • Likely Dropshipper • Rating: B+

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