Nailberry
nailberry.co.ukNailberry receives an EcomScout Rating of B+ (50/100), ranking #19,174 out of 481,748 Shopify stores we track. This Apparel Fashion & Apparel store attracts 297.4K visits per year with estimated revenue of $8.3K - $18.0K/mo. It offers 137 products at an average price of $17.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 21%.
Product pricing: Average price of $17 (range: $3 – $20). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $285/mo in paid search ($3.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.9/5 based on 62 reviews. Good standing with customers.
Top markets: GB (68%), US (13%), ES (8%).
Best-selling product: Clean ($20). Other top sellers include Noirberry, Le Temps Des Cerises, Candy Floss.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Apparel
Best Selling Products
Range: $3 - $20
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$285
Google Ads estimate
Yearly Ad Budget
$3K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| natural nail polishEasy | 1K | $1.00 | $517 |
| vegan nail polishEasy | 810 | $0.22 | $33 |
| organic nail polishEasy | 270 | $0.82 | $530 |
| zoya nail polish ukEasy | 44 | - | - |
| nail polish england | 40 | - | - |
Trustpilot Rating
62 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Frequently Asked Questions About Nailberry
Is Nailberry a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Nailberry is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Nailberry safe to buy from? Is it a scam?
Nailberry has a Trustpilot rating of 3.9/5 based on 62 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (50/100).
What is Nailberry's EcomScout rating and what does it mean?
Nailberry has an EcomScout rating of B+ (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Nailberry generate?
Nailberry receives approximately 297.4K visits per year with estimated monthly revenue of $8.3K - $18.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Nailberry use?
We detected 10 Shopify apps on Nailberry, including Pre-Order, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Nailberry. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.