Nails
nailsinc.comNails receives an EcomScout Rating of S (59/100), ranking #7,274 out of 393,484 Shopify stores we track. This Nail Care Beauty & Personal Care store attracts 1.0M visits per year with estimated revenue of $39.0K - $75.8K/mo. It offers 865 products at an average price of $17.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 28%, referral 3%.
Product pricing: Average price of $17 (range: $10 – $42). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $1.1K/mo in paid search ($13.5K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.5/5 based on 105 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (55%), GB (23%), DE (5%).
Best-selling product: Main Character Moment Nail Polish Duo - 45 Second Speedy Gloss ($15). Other top sellers include It's Giving Gracie Almond French Tip Press-On Nails, All Out Chrome 4-Piece Mirror Chrome Nail Polish Set, Cherry Noir Nail Polish Duo.
Nail Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Nail Care market generates $1M/month across 261 stores
- •6% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Nail Care stores earn $55K+/month
- •This store outperforms 92% of Nail Care competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Nail Care
Best Selling Products
#1Main Character Moment Nail Polish Duo - 45 Second Speedy Gloss
$15
#2It's Giving Gracie Almond French Tip Press-On Nails
$9.99
#3All Out Chrome 4-Piece Mirror Chrome Nail Polish Set
$42
#4Cherry Noir Nail Polish Duo
$15
#5Butter Crème Nail Polish Duo - 1-Step Gel It's Topless
$15
#6Millie – 1-Step Gel It's Topless Nail Polish
$10
#7Number Ones Mini Base and Top Coat Duo
$11
#8Retinol 45 Second Quick Drying Top Coat
$15
#9Essentials 5-Piece Mani Kit
$29
#10Nail Superheroes 5-Piece Nail Treatment Kit
$28
Range: $10 - $42
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1K
Google Ads estimate
Yearly Ad Budget
$13K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| nail polish setEasy | 2K | $0.78 | $319 |
| nail incEasy | 2K | $0.28 | $3 |
| nails incEasy | 2K | $0.50 | $426 |
| nail polish setsEasy | 1K | $0.71 | $68 |
| nails inc usaEasy | 720 | $4.51 | $11 |
Trustpilot Rating
105 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
Recommendations
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Frequently Asked Questions About Nails
Is Nails a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Nails is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.
Is Nails safe to buy from? Is it a scam?
Nails has a Trustpilot rating of 1.5/5 based on 105 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (59/100).
What is Nails's EcomScout rating and what does it mean?
Nails has an EcomScout rating of S (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Nails generate?
Nails receives approximately 1.0M visits per year with estimated monthly revenue of $39.0K - $75.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Nails use?
We detected 11 Shopify apps on Nails, including Shop, PageFly Landing Page Builder, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Nail Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Nails. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Nail Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.