Naima
naima.itNaima receives an EcomScout Rating of A+ (58/100), ranking #14,594 out of 985,957 Shopify stores we track. This Cosmetics and Hair Care Beauty & Personal Care store attracts 1.2M visits per year with estimated revenue of $68.4K - $133.1K/mo. It offers 250 products at an average price of €32.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 46%, paid 27%, direct 21%.
Product pricing: Average price of €32 (range: €5 – €149) — ≈ $35 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 3.0/5 based on 96 reviews. Mixed reviews — potential service or quality concerns.
Top markets: IT (94%), US (4%), FR (1%).
Best-selling product: NEBOA MATCHA ENERGY Conditioner (€8.40). Other top sellers include NEBOA MATCHA ENERGY Shampoo, NEBOA MATCHA ENERGY Hair Mask, NEBOA MINI SOLACTIVE Hair Mask.
Cosmetics and Hair Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Cosmetics and Hair Care market generates $0M/month across 49 stores
- •4% are enterprise stores (>$100K/mo) — achievable market
- •80% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Cosmetics and Hair Care stores earn $18K+/month
- •This store outperforms 91% of Cosmetics and Hair Care competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Cosmetics and Hair Care
Best Selling Products
#1NEBOA MATCHA ENERGY Conditioner
€8.40≈ $9.16
#2NEBOA MATCHA ENERGY Shampoo
€8.40≈ $9.16
NEBOA MATCHA ENERGY Hair Mask
€9.10≈ $9.92
#4NEBOA MINI SOLACTIVE Hair Mask
€4.90≈ $5.34
#5NEBOA MINI SOLACTIVE Live-In Conditioner
€4.90≈ $5.34
#6NEBOA MINI SOLACTIVE Shampoo
€4.90≈ $5.34
#7NEBOA MINI SOLACTIVE Conditioner
€4.90≈ $5.34
#8NEBOA LENGTH & SHINE Conditioner for Long Hair and Extensions
€8.40≈ $9.16
#9NEBOA LENGTH & SHINE Shampoo for Long Hair and Extensions
€8.40≈ $9.16
#10Dr.Jart+ Mask Party
€37.72≈ $41
≈ $35 USD
Range: €5 - €149
Rating Breakdown
Traffic Sources
Trustpilot Rating
96 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →
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Frequently Asked Questions About Naima
Is Naima a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Naima is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Naima safe to buy from? Is it a scam?
Naima has a Trustpilot rating of 3.0/5 based on 96 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (58/100).
What is Naima's EcomScout rating and what does it mean?
Naima has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Naima generate?
Naima receives approximately 1.2M visits per year with estimated monthly revenue of $68.4K - $133.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Naima use?
We detected 10 Shopify apps on Naima, including Shop, Judge.me Product Reviews, Shopify Forms and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Cosmetics and Hair Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Naima. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics and Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.