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The Naked Marshmallow Co.

nakedmarshmallow.co.uk
28/100
EcomScout

The Naked Marshmallow Co. receives an EcomScout Rating of C+ (28/100), ranking #507,117 out of 1,023,437 Shopify stores we track. This Gourmet Marshmallows Food & Beverage store. It offers 42 products at an average price of £7.

Analysis by EcomScout Research Team · How we calculate ratings

0
Est. Traffic/mo
N/A
Products
42
Top Channel
N/A
Trustpilot
3.2/5 (7,919)

Store Intelligence Summary

Product pricing: Average price of £7 (range: £3 – £22) — ≈ $9.15 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 3.2/5 based on 7,919 reviews. Mixed reviews — potential service or quality concerns.

Best-selling product: Luxury S'mores Gift Set (£15.60). Other top sellers include Mini Egg Gourmet Marshmallows, Creme Egg Gourmet Marshmallows, Toasting Gift Set.

How is the EcomScout Rating calculated? The C+ grade (28/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Gourmet Marshmallows Market Intelligence

Benchmark this competitor against the market

Market Size
$32K/mo
Total Stores
2
Avg Revenue
$16K/mo
Top 10% Threshold
$28K/mo

Competition Breakdown

50%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Gourmet Marshmallows market generates $0M/month across 2 stores
  • This store outperforms 43% of Gourmet Marshmallows competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Gourmet Marshmallows

Analyzing...
Bounce Rate
0.0%
Pages/Visit
0.0
0
Avg. Product Price
£7

≈ $9.15 USD

Range: £3 - £22

Rating Breakdown

Business Quality80/100
Trustpilot70/100
Traffic Growth30/100
Marketing Efficiency12/100
Revenue Performance2/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
artisan marshmallowEasy12--

Trustpilot Rating

3.2

7,919 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About The Naked Marshmallow Co.

Is The Naked Marshmallow Co. a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Naked Marshmallow Co. is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Naked Marshmallow Co. safe to buy from? Is it a scam?

The Naked Marshmallow Co. has a Trustpilot rating of 3.2/5 based on 7,919 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is C+ (28/100).

What is The Naked Marshmallow Co.'s EcomScout rating and what does it mean?

The Naked Marshmallow Co. has an EcomScout rating of C+ (28/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Naked Marshmallow Co. generate?

The Naked Marshmallow Co. receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Naked Marshmallow Co. use?

We detected 4 Shopify apps on The Naked Marshmallow Co., including Shop, Mailchimp, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Gourmet Marshmallows store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Naked Marshmallow Co.. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Gourmet Marshmallows store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Naked Marshmallow Co. Shopify store analysis • Gourmet MarshmallowsFood & Beverage • Unlikely Dropshipper • Rating: C+

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