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nationalflooringdistributors.com.au

nationalflooringdistributors.com.au
30/100
EcomScout

nationalflooringdistributors.com.au receives an EcomScout Rating of B (30/100), ranking #58,450 out of 216,410 Shopify stores we track. This Home Improvement Retail store attracts 196.5K visits per year with estimated revenue of $6.3K - $14.7K/mo. It offers 75 products.

Store descriptionNational Flooring Distributors is an Australian owned and operated wholesale supplier of residential and commercial flooring across Australia. We specialise in Vinyl, Carpet, Hybrid, Engineered Timber and Carpet Tiles and currently supply over 1000 retailers across Australia.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$6.3K - $14.7K/mo
Est. Traffic/mo
16.4K
Products
75
Top Market
AU (100%)
Top Channel
SearchOrganic (64%)

Store Intelligence Summary

Traffic breakdown: SearchOrganic 64%, Direct 27%, Referrals 9%.

0

Top markets: AU (100%).

Best-selling product: Grandura (Carpet One) ($0.00). Other top sellers include Arboris (Carpet One), Luxe Grain 8mm, Maison Oak (Carpet Court).

How is the EcomScout Rating calculated? The B grade (30/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Improvement Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$18.7M/mo
Total Stores
1,170
Avg Revenue
$16K/mo
Top 10% Threshold
$181K/mo

Competition Breakdown

13%
29%
28%
12%
18%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Improvement market generates $19M/month across 1,170 stores
  • 18% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Home Improvement stores earn $181K+/month
  • This store outperforms 91% of Home Improvement competitors
  • Low average order value ($0) — consider bundling or upsells
  • 205 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
56.6%
Pages/Visit
3.3
Avg. Time on Site
2m 47s
Avg. Product Price
$0

Range: $0 - $0

Rating Breakdown

Business Quality80/100
Traffic Growth40/100
Revenue Performance31/100
Marketing Efficiency7/100

Traffic Sources

SearchOrganic63.7%
Direct27.2%
Referrals9.2%
SocialOrganic0.0%
SocialPaid0.0%
SearchPaid0.0%
GenAi0.0%
Affiliate0.0%

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Enhance product descriptions, add more images, and expand catalog
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

nfdndf luxury vinyl plank tranquillity acoustic vinyl planknational flooring distributorsandersens rewindnfd riverstone r2 flooring adelaide sa

Tech Stack & Apps

JavaScript

jQuery

E-commerce Platform

Shopify

Analytics

Google Analytics

Fonts

Google Fonts

Shopify App

Roomvo

Video

YouTube

Frequently Asked Questions About nationalflooringdistributors.com.au

Is nationalflooringdistributors.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, nationalflooringdistributors.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is nationalflooringdistributors.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for nationalflooringdistributors.com.au. However, our EcomScout rating is B (30/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is nationalflooringdistributors.com.au's EcomScout rating and what does it mean?

nationalflooringdistributors.com.au has an EcomScout rating of B (30/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does nationalflooringdistributors.com.au generate?

nationalflooringdistributors.com.au receives approximately 196.5K visits per year with estimated monthly revenue of $6.3K - $14.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does nationalflooringdistributors.com.au use?

App detection data for nationalflooringdistributors.com.au is being updated. The store uses the "scss" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Improvement store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against nationalflooringdistributors.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Improvement store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

nationalflooringdistributors.com.au Shopify store analysis • Home ImprovementRetail • Unlikely Dropshipper • Rating: B

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