National Insulation Supplies
nationalinsulationsupplies.comNational Insulation Supplies receives an EcomScout Rating of S (63/100), ranking #12,406 out of 1,188,913 Shopify stores we track. This Insulation Supplies Home & Garden store attracts 165.7K visits per year with estimated revenue of $56.7K - $124.8K/mo. It offers 717 products at an average price of £312.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 48%, organic 26%, direct 11%, referral 6%.
Product pricing: Average price of £312 (range: £16 – £1,234) — ≈ $396 USD. Positioned in the premium segment.
Ad spend: Estimated $228/mo in paid search ($2.7K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.9/5 based on 316 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (94%), US (6%).
Best-selling product: Celotex PIR Insulation Board - 2400mm x 1200mm - (TB4000, GA4000, & XR4000) (£16.40). Other top sellers include Celotex Insulated Plasterboard (PL4000) - 2400mm x 1200mm - All Thicknesses, Celotex CW4000 FF (Full Fill Cavity Wall Insulation Board) 1190mm x 450mm, Celotex Thermaclass Cavity Wall 21 - 1190mm x 450mm - All Thicknesses.
Insulation Supplies Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Insulation Supplies market generates $0M/month across 2 stores
- •This store outperforms 33% of Insulation Supplies competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Insulation Supplies
Best Selling Products
#1Celotex PIR Insulation Board - 2400mm x 1200mm - (TB4000, GA4000, & XR4000)
£16.40≈ $21
#2Celotex Insulated Plasterboard (PL4000) - 2400mm x 1200mm - All Thicknesses
£41.80≈ $53
#3Celotex CW4000 Partial Fill Cavity Wall Insulation - 1200mm x 450mm - All Thicknesses
£1,234≈ $1,567
#4Celotex CW4000 FF (Full Fill Cavity Wall Insulation Board) 1190mm x 450mm
#5Celotex Thermaclass Cavity Wall 21 - 1190mm x 450mm - All Thicknesses
£122.90≈ $156
#6Soprema Sopratherm PIR Insulation Board - 1200mm x 2400mm
£16.40≈ $21
#7Soprema CW4000 (Partial Fill Cavity Wall Insulation) 1200mm x 450mm
£1,234≈ $1,567
#8Soprema CW4000 FF (Full Fill Cavity Wall Insulation Board) 1190mm x 450mm
#9Soprema Sopratherm PL4000 Insulated Plasterboard - 1200mm x 2400mm
£44.60≈ $57
#10Soprema Thermaclass Cavity Wall 21 - 1190mm x 450mm
£122.90≈ $156
≈ $396 USD
Range: £16 - £1,234
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$228
Google Ads estimate
Yearly Ad Budget
$3K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| insulation board | 3K | $0.63 | $309 |
| rockwool sound insulationEasy | 810 | $2.66 | $38 |
| rock wool insulationEasy | 660 | $0.55 | $17 |
| celotex insulationEasy | 220 | $1.16 | $338 |
| sheeps wool insulation ukEasy | 100 | - | - |
Trustpilot Rating
316 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
Shopify Theme
Tech Stack & Apps
Browse All Apps →
TrustpilotSimilar Stores
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Frequently Asked Questions About National Insulation Supplies
Is National Insulation Supplies a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, National Insulation Supplies is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is National Insulation Supplies safe to buy from? Is it a scam?
National Insulation Supplies has a Trustpilot rating of 4.9/5 based on 316 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (63/100).
What is National Insulation Supplies's EcomScout rating and what does it mean?
National Insulation Supplies has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does National Insulation Supplies generate?
National Insulation Supplies receives approximately 165.7K visits per year with estimated monthly revenue of $56.7K - $124.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does National Insulation Supplies use?
We detected 8 Shopify apps on National Insulation Supplies, including Shop, Trustpilot, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Insulation Supplies store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against National Insulation Supplies. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Insulation Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.