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Natulim

natulim.it
44/100
EcomScout

Natulim receives an EcomScout Rating of B+ (44/100), ranking #39,986 out of 628,239 Shopify stores we track. This Cleaning Products Home & Garden store attracts 92.1K visits per year with estimated revenue of $2.0K - $4.4K/mo. It offers 32 products at an average price of €20.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$2.0K - $4.4K/mo
Est. Traffic/mo
7.7K
Products
32
Top Market
IT (95%)
Top Channel
referral (13%)
Trustpilot
3.1/5 (1,378)

Store Intelligence Summary

Traffic breakdown: referral 13%, direct 6%.

Product pricing: Average price of €20 (range: €9 – €80) — ≈ $22 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.1/5 based on 1,378 reviews. Mixed reviews — potential service or quality concerns.

Top markets: IT (95%), ES (5%).

Best-selling product: Detersivo in Fogli - 40 lavaggi (€11.95). Other top sellers include Detersivo in Fogli per Pavimenti - 30 Lavaggi, Pastiglie Lavastoviglie Ecologiche 6 in 1 - 60 Lavaggi, Kit Detersivo Ecologico per Piatti.

How is the EcomScout Rating calculated? The B+ grade (44/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cleaning Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$232K/mo
Total Stores
122
Avg Revenue
$2K/mo
Top 10% Threshold
$17K/mo

Competition Breakdown

43%
34%
21%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cleaning Products market generates $0M/month across 122 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 77% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Cleaning Products stores earn $17K+/month
  • This store outperforms 89% of Cleaning Products competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
63.9%
Pages/Visit
2.0
Avg. Time on Site
57s
Avg. Product Price
€20

≈ $22 USD

Range: €9 - €80

Rating Breakdown

Business Quality75/100
Trustpilot70/100
Traffic Growth60/100
Revenue Performance24/100
Marketing Efficiency22/100

Traffic Sources

referral13.2%
direct6.0%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

3.1

1,378 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇹Italy
94.5%
🇪🇸Spain
5.5%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Natulim

Is Natulim a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Natulim is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Natulim safe to buy from? Is it a scam?

Natulim has a Trustpilot rating of 3.1/5 based on 1,378 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (44/100).

What is Natulim's EcomScout rating and what does it mean?

Natulim has an EcomScout rating of B+ (44/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Natulim generate?

Natulim receives approximately 92.1K visits per year with estimated monthly revenue of $2.0K - $4.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Natulim use?

We detected 8 Shopify apps on Natulim, including Shop, Klaviyo: Email Marketing & SMS, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cleaning Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Natulim. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cleaning Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Natulim Shopify store analysis • Cleaning ProductsHome & Garden • Likely Dropshipper • Rating: B+

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