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Naturana

naturana.com
56/100
EcomScout

Naturana receives an EcomScout Rating of A+ (56/100), ranking #17,056 out of 935,254 Shopify stores we track. This Lingerie Beauty & Personal Care store attracts 521.6K visits per year with estimated revenue of $43.7K - $85.0K/mo. It offers 301 products at an average price of €39.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$43.7K - $85.0K/mo
Est. Traffic/mo
43.5K
Products
301
Top Market
DE (78%)
Top Channel
direct (27%)
Trustpilot
3.0/5 (34)

Store Intelligence Summary

Traffic breakdown: direct 27%, paid 26%, organic 17%, social 8%.

Product pricing: Average price of €39 (range: €28 – €45) — ≈ $43 USD. Mid-range pricing strategy.

Customer trust: Trustpilot score 3.0/5 based on 34 reviews. Mixed reviews — potential service or quality concerns.

Top markets: DE (78%), ES (5%), AT (5%).

Best-selling product: Soft-BH mit Side Smoother Effekt - Light Beige (€44.95). Other top sellers include Soft-BH mit Side Smoother Effekt - Cayenne, Soft-BH mit Side Smoother Effekt - Blush, Soft-BH mit Side Smoother Effekt - Schwarz.

How is the EcomScout Rating calculated? The A+ grade (56/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Lingerie Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.9M/mo
Total Stores
504
Avg Revenue
$4K/mo
Top 10% Threshold
$64K/mo

Competition Breakdown

28%
42%
19%
5%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Lingerie market generates $2M/month across 504 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Lingerie stores earn $64K+/month
  • This store outperforms 94% of Lingerie competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
46.6%
Pages/Visit
8.0
Avg. Time on Site
1m 24s
Avg. Product Price
€39

≈ $43 USD

Range: €28 - €45

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance56/100
Trustpilot50/100

Traffic Sources

direct27.2%
paid26.5%
organic16.7%
social8.3%
referral4.8%

Trustpilot Rating

3.0

34 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇪Germany
77.8%
🇪🇸Spain
5.3%
🇦🇹Austria
5.2%
🇬🇧United Kingdom
4.5%
🇺🇸United States
3.2%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

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IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

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ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

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Frequently Asked Questions About Naturana

Is Naturana a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Naturana is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Naturana safe to buy from? Is it a scam?

Naturana has a Trustpilot rating of 3.0/5 based on 34 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (56/100).

What is Naturana's EcomScout rating and what does it mean?

Naturana has an EcomScout rating of A+ (56/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Naturana generate?

Naturana receives approximately 521.6K visits per year with estimated monthly revenue of $43.7K - $85.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Naturana use?

We detected 4 Shopify apps on Naturana, including Yotpo Reviews & UGC, Klaviyo: Email Marketing & SMS, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Lingerie store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Naturana. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Lingerie store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Naturana Shopify store analysis • LingerieBeauty & Personal Care • Unlikely Dropshipper • Rating: A+

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