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The Neat Company

neat.coffee
47/100
EcomScout

The Neat Company receives an EcomScout Rating of B+ (47/100), ranking #22,921 out of 416,212 Shopify stores we track. This Coffee Food & Beverage store attracts 44.8K visits per year with estimated revenue of $1.2K - $2.4K/mo. It offers 5 products at an average price of $13.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$1.2K - $2.4K/mo
Est. Traffic/mo
3.7K
Products
5
Top Market
US (100%)
Top Channel
N/A
Trustpilot
4.6/5 (2,365)

Store Intelligence Summary

Product pricing: Average price of $13 (range: $9 – $26). Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 4.6/5 based on 2,365 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (100%).

Best-selling product: Neat Milk Glass Mugs ($26). Other top sellers include Neat Coffee - Ethiopia Aricha Adorsi (Washed), Neat Coffee - Guatemala HER Huehuetenango (Washed), Neat Coffee - Decaf Colombia Risaralda (Washed - Sugarcane Process).

How is the EcomScout Rating calculated? The B+ grade (47/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Coffee Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.7M/mo
Total Stores
786
Avg Revenue
$2K/mo
Top 10% Threshold
$19K/mo

Competition Breakdown

30%
53%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Coffee market generates $2M/month across 786 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Coffee stores earn $19K+/month
  • This store outperforms 88% of Coffee competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
40.4%
Pages/Visit
2.0
Avg. Time on Site
27s
Avg. Product Price
$13

Range: $9 - $26

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Traffic Growth65/100
Revenue Performance22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.6

2,365 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

Trending Products to Sell

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bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

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Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

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Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)

Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)

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Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

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Frequently Asked Questions About The Neat Company

Is The Neat Company a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The Neat Company is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The Neat Company safe to buy from? Is it a scam?

The Neat Company has a Trustpilot rating of 4.6/5 based on 2,365 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (47/100).

What is The Neat Company's EcomScout rating and what does it mean?

The Neat Company has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does The Neat Company generate?

The Neat Company receives approximately 44.8K visits per year with estimated monthly revenue of $1.2K - $2.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The Neat Company use?

We detected 1 Shopify apps on The Neat Company, including Shop.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Coffee store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The Neat Company. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Coffee store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The Neat Company Shopify store analysis • CoffeeFood & Beverage • Unlikely Dropshipper • Rating: B+

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