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needlepoint.com

needlepoint.com
59/100
EcomScout

needlepoint.com receives an EcomScout Rating of S (59/100), ranking #5,824 out of 231,418 Shopify stores we track. This Needlepoint Toys & Hobbies store attracts 1.6M visits per year with estimated revenue of $81.6K - $190.4K/mo. It offers 2.5K+ products at an average price of $59.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$81.6K - $190.4K/mo
Est. Traffic/mo
131.2K
Products
2.5K+
Top Market
US (95%)
Top Channel
direct (29%)
Est. Ad Spend/mo
$2.5K

Store Intelligence Summary

Traffic breakdown: direct 29%, referral 4%.

Product pricing: Average price of $59 (range: $10 – $75). Mid-range pricing strategy.

Ad spend: Estimated $2.5K/mo in paid search ($30.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (95%), GB (1%), CA (1%).

Best-selling product: Stretcher Bars Set ($10). Other top sellers include Gingerbread Friends - Peppermint Scarf with Stitch Guide, Gingerbread Friends - M&M Scarf with Stitch Guide, Gingerbread Friends - Pink Iced Scarf with Stitch Guide.

How is the EcomScout Rating calculated? The S grade (59/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Needlepoint Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$15K/mo
Total Stores
2
Avg Revenue
$7K/mo
Top 10% Threshold
$9K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Needlepoint market generates $0M/month across 2 stores
  • 100% of stores earn less than $10K/month — relatively low barrier to entry
  • This store outperforms 15% of Needlepoint competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
31.2%
Pages/Visit
7.0
Avg. Time on Site
1m 52s
Avg. Product Price
$59

Range: $10 - $75

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Revenue Performance61/100
Marketing Efficiency60/100

Traffic Sources

direct29.2%
referral4.0%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$30K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
needlepointEasy7K$0.52$2.1K
needle pointEasy3K$0.56$23
needlepoint kitsEasy2K$0.64$4.1K
needle minderEasy2K--
cross stitch supplies1K$0.41$313

Top Countries

🇺🇸United States
95.5%
🇬🇧United Kingdom
1.0%
🇨🇦Canada
0.8%
🇦🇺Australia
0.7%
🇪🇸Spain
0.7%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About needlepoint.com

Is needlepoint.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, needlepoint.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is needlepoint.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for needlepoint.com. However, our EcomScout rating is S (59/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is needlepoint.com's EcomScout rating and what does it mean?

needlepoint.com has an EcomScout rating of S (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does needlepoint.com generate?

needlepoint.com receives approximately 1.6M visits per year with estimated monthly revenue of $81.6K - $190.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does needlepoint.com use?

App detection data for needlepoint.com is being updated.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Needlepoint store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against needlepoint.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Needlepoint store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

needlepoint.com Shopify store analysis • NeedlepointToys & Hobbies • Unlikely Dropshipper • Rating: S

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