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34/100
EcomScout

New Cakes receives an EcomScout Rating of B (34/100), ranking #55,143 out of 344,773 Shopify stores we track. This Cakes Food & Beverage store. It offers 563 products at an average price of $72.

Analysis by EcomScout Research Team · How we calculate ratings

0
Est. Traffic/mo
N/A
Products
563
Top Channel
N/A
Trustpilot
4.5/5 (442)

Store Intelligence Summary

Product pricing: Average price of $72 (range: $30 – $115). Mid-range pricing strategy.

Ad spend: Estimated $5/mo in paid search ($60/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.5/5 based on 442 reviews. Excellent reputation — customers rate this store highly.

Best-selling product: Photo or Logo Cakes ($50.96). Other top sellers include Mother’s Day Cupcakes, Minecraft Cake, Minion Cake.

How is the EcomScout Rating calculated? The B grade (34/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cakes Market Intelligence

Benchmark this competitor against the market

Market Size
$141K/mo
Total Stores
3
Avg Revenue
$47K/mo
Top 10% Threshold
$75K/mo

Competition Breakdown

33%
33%
33%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cakes market generates $0M/month across 3 stores
  • This store outperforms 37% of Cakes competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
0.0%
Pages/Visit
0.0
0
Avg. Product Price
$72

Range: $30 - $115

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth30/100
Marketing Efficiency17/100
Revenue Performance8/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$5

Google Ads estimate

Yearly Ad Budget

$60

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
cake uk280--
cake delivery in london ukEasy130--
birthday cakes by post uk64--
delivered birthday cakes uk61--
birthday cake delivery scotland28--

Trustpilot Rating

4.5

442 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About New Cakes

Is New Cakes a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, New Cakes is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is New Cakes safe to buy from? Is it a scam?

New Cakes has a Trustpilot rating of 4.5/5 based on 442 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B (34/100).

What is New Cakes's EcomScout rating and what does it mean?

New Cakes has an EcomScout rating of B (34/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does New Cakes generate?

New Cakes receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does New Cakes use?

We detected 6 Shopify apps on New Cakes, including Shop, Countdown Timer, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cakes store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against New Cakes. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cakes store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

New Cakes Shopify store analysis • CakesFood & Beverage • Unlikely Dropshipper • Rating: B

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