Back to Stores
nile-official.jp homepage screenshot

nile-official.jp

nile-official.jp
52/100
EcomScout

nile-official.jp receives an EcomScout Rating of A (52/100), ranking #17,704 out of 566,387 Shopify stores we track. This Skincare and Haircare Beauty & Personal Care store attracts 221.2K visits per year with estimated revenue of $650 - $1.3K/mo. It offers 103 products at an average price of ¥2,813.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$650 - $1.3K/mo
Est. Traffic/mo
18.4K
Products
103
Top Market
JP (98%)
Top Channel
direct (7%)

Store Intelligence Summary

Traffic breakdown: direct 7%, referral 4%.

Product pricing: Average price of ¥2,813 (range: ¥2,280 – ¥3,480) — ≈ $19 USD. Budget-friendly positioning targeting volume sales.

0

Top markets: JP (98%), US (2%).

Best-selling product: NILE 濃密泡スカルプシャンプー メンズ アミノ酸シャンプー ノンシリコン (¥2,680). Other top sellers include Nile オールインワンローション, Nile 超濃密泡ジェルシャンプー 300mL.

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skincare and Haircare Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$622K/mo
Total Stores
150
Avg Revenue
$4K/mo
Top 10% Threshold
$46K/mo

Competition Breakdown

22%
53%
16%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skincare and Haircare market generates $1M/month across 150 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • 75% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skincare and Haircare stores earn $46K+/month
  • This store outperforms 91% of Skincare and Haircare competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
80.8%
Pages/Visit
1.6
Avg. Time on Site
28s
Avg. Product Price
¥2,813

≈ $19 USD

Range: ¥2,280 - ¥3,480

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance65/100
Marketing Efficiency7/100

Traffic Sources

direct6.9%
referral4.5%
organic0.0%
paid0.0%
social0.0%

Top Countries

🇯🇵Japan
98.4%
🇺🇸United States
1.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
$13.97+136%
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
Explore all trending products

Frequently Asked Questions About nile-official.jp

Is nile-official.jp a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, nile-official.jp is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is nile-official.jp safe to buy from? Is it a scam?

We don't have Trustpilot review data for nile-official.jp. However, our EcomScout rating is A (52/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is nile-official.jp's EcomScout rating and what does it mean?

nile-official.jp has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does nile-official.jp generate?

nile-official.jp receives approximately 221.2K visits per year with estimated monthly revenue of $650 - $1.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does nile-official.jp use?

We detected 3 Shopify apps on nile-official.jp, including Shop, Form Builder, Bold Subscriptions.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skincare and Haircare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against nile-official.jp. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skincare and Haircare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

nile-official.jp Shopify store analysis • Skincare and HaircareBeauty & Personal Care • Unlikely Dropshipper • Rating: A

Last updated: