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Nom Nom Kids

nomnomkids.co.uk
47/100
EcomScout

Nom Nom Kids receives an EcomScout Rating of B+ (47/100), ranking #39,755 out of 844,857 Shopify stores we track. This Baby Products Baby & Kids store attracts 59.1K visits per year with estimated revenue of $794 - $1.9K/mo. It offers 29 products at an average price of £8.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$794 - $1.9K/mo
Est. Traffic/mo
4.9K
Products
29
Top Market
GB (100%)
Top Channel
direct (70%)
Trustpilot
4.9/5 (213)

Store Intelligence Summary

Traffic breakdown: direct 70%, organic 21%.

Product pricing: Average price of £8 (range: £2 – £22) — ≈ $10 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $171/mo in paid search ($2.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.9/5 based on 213 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (100%).

Best-selling product: 140ml reusable yogurt pouches | baby food pouches x 4 | Animal Design (£10). Other top sellers include Nom Nom Kids Sample Pack | Mixed pack 6 products, Reusable Ice Pop Bags x 8 | Wave Design, Red & Blue Reusable Monster snack bags x 4 | small size.

How is the EcomScout Rating calculated? The B+ grade (47/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Baby Products Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$11.9M/mo
Total Stores
6,665
Avg Revenue
$2K/mo
Top 10% Threshold
$26K/mo

Competition Breakdown

39%
40%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Baby Products market generates $12M/month across 6,665 stores
  • 3% are enterprise stores (>$100K/mo) — achievable market
  • 79% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Baby Products stores earn $26K+/month
  • This store outperforms 93% of Baby Products competitors
  • Low average order value ($0) — consider bundling or upsells
  • 217 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
54.6%
Pages/Visit
1.8
Avg. Time on Site
36s
Avg. Product Price
£8

≈ $10 USD

Range: £2 - £22

Rating Breakdown

Trustpilot90/100
Business Quality75/100
Traffic Growth65/100
Revenue Performance22/100
Marketing Efficiency21/100

Traffic Sources

direct70.3%
organic20.6%
paid1.0%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$171

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
best organic baby food400$2.75$1.0K
pizza dough recipe ukEasy44--

Trustpilot Rating

4.9

213 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Nom Nom Kids

Is Nom Nom Kids a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Nom Nom Kids is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is Nom Nom Kids safe to buy from? Is it a scam?

Nom Nom Kids has a Trustpilot rating of 4.9/5 based on 213 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (47/100).

What is Nom Nom Kids's EcomScout rating and what does it mean?

Nom Nom Kids has an EcomScout rating of B+ (47/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Nom Nom Kids generate?

Nom Nom Kids receives approximately 59.1K visits per year with estimated monthly revenue of $794 - $1.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Nom Nom Kids use?

We detected 13 Shopify apps on Nom Nom Kids, including Shop, Trustpilot, Shopify Inbox and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Baby Products store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Nom Nom Kids. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Baby Products store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Nom Nom Kids Shopify store analysis • Baby ProductsBaby & Kids • Likely Dropshipper • Rating: B+

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