NOOKIE
nookie.com.auNOOKIE receives an EcomScout Rating of A+ (59/100), ranking #20,564 out of 1,190,962 Shopify stores we track. This Women's Clothing Fashion & Apparel store attracts 578.5K visits per year with estimated revenue of $137.7K - $298.3K/mo. It offers 1.3K products at an average price of A$267.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 56%, direct 22%, social 7%, referral 6%.
Product pricing: Average price of A$267 (range: A$50 – A$329) — ≈ $176 USD. Positioned in the premium segment.
Ad spend: Estimated $930/mo in paid search ($11.2K/yr). Lean ad budget — primarily relying on organic or social channels.
0Top markets: AU (52%), US (18%), GB (4%).
Best-selling product: Boulevard Midi (A$269). Other top sellers include Boulevard Midi, Boulevard Midi, Boulevard Maxi.
Women's Clothing Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Women's Clothing market generates $31M/month across 7,903 stores
- •7% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Women's Clothing stores earn $59K+/month
- •This store outperforms 93% of Women's Clothing competitors
- •Low average order value ($0) — consider bundling or upsells
- •549 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Women's Clothing
Best Selling Products
≈ $176 USD
Range: A$50 - A$329
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$930
Google Ads estimate
Yearly Ad Budget
$11K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| nookieEasy | 8K | $2.92 | $666 |
| nookie dressEasy | 400 | - | - |
| nookie clothingEasy | 220 | - | - |
| nookie gownsEasy | 90 | - | - |
| nookie australia | 85 | - | - |
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- High-quality product catalog
Weaknesses
- Trustpilot rating and review volume need improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (6)
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Frequently Asked Questions About NOOKIE
Is NOOKIE a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, NOOKIE is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is NOOKIE safe to buy from? Is it a scam?
We don't have Trustpilot review data for NOOKIE. However, our EcomScout rating is A+ (59/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is NOOKIE's EcomScout rating and what does it mean?
NOOKIE has an EcomScout rating of A+ (59/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does NOOKIE generate?
NOOKIE receives approximately 578.5K visits per year with estimated monthly revenue of $137.7K - $298.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does NOOKIE use?
We detected 6 Shopify apps on NOOKIE, including Shop, Klaviyo: Email Marketing & SMS, Buy Button channel and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Women's Clothing store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against NOOKIE. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Women's Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.