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Norma Kamali

normakamali.com
55/100
EcomScout

Norma Kamali receives an EcomScout Rating of A+ (55/100), ranking #8,261 out of 202,603 Shopify stores we track. This Women's Clothing Fashion & Apparel store attracts 768.4K visits per year with estimated revenue of $49.9K - $108.2K/mo..

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$49.9K - $108.2K/mo
Est. Traffic/mo
64.0K
Products
N/A
Top Market
US (81%)
Top Channel
organic (62%)
Trustpilot
2.5/5 (16)

Store Intelligence Summary

Traffic breakdown: organic 62%, direct 18%, social 5%, referral 3%.

Ad spend: Estimated $3.2K/mo in paid search ($38.3K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.5/5 based on 16 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (81%), GB (4%), CA (4%).

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Women's Clothing Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.7M/mo
Total Stores
340
Avg Revenue
$5K/mo
Top 10% Threshold
$86K/mo

Competition Breakdown

19%
44%
22%
6%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Women's Clothing market generates $2M/month across 340 stores
  • 9% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Women's Clothing stores earn $86K+/month
  • This store outperforms 94% of Women's Clothing competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
35.7%
Pages/Visit
4.8
Avg. Time on Site
2m 27s

Rating Breakdown

Business Quality100/100
Revenue Performance56/100
Marketing Efficiency55/100
Traffic Growth45/100
Trustpilot40/100

Traffic Sources

organic61.9%
direct17.6%
social5.4%
referral3.5%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$3K

Google Ads estimate

Yearly Ad Budget

$38K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
norma kamaliEasy8K$1.45$3.5K
yeezy foam runnersEasy3K--
kamaliEasy720$0.30$116
norma kamali sleeping bag coatEasy480--
norma kamali swimwearEasy460--

Trustpilot Rating

2.5

16 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
80.7%
🇬🇧United Kingdom
4.3%
🇨🇦Canada
3.6%
🇦🇺Australia
2.9%
🇻🇳Vietnam
1.7%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Product catalog quality is poor

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Enhance product descriptions, add more images, and expand catalog
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Norma Kamali

Is Norma Kamali a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Norma Kamali is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Norma Kamali safe to buy from? Is it a scam?

Norma Kamali has a Trustpilot rating of 2.5/5 based on 16 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (55/100).

What is Norma Kamali's EcomScout rating and what does it mean?

Norma Kamali has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Norma Kamali generate?

Norma Kamali receives approximately 768.4K visits per year with estimated monthly revenue of $49.9K - $108.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Norma Kamali use?

We detected 7 Shopify apps on Norma Kamali, including SearchSpring, Klaviyo: Email Marketing & SMS, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Women's Clothing store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Norma Kamali. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Women's Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Norma Kamali Shopify store analysis • Women's ClothingFashion & Apparel • Unlikely Dropshipper • Rating: A+

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