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northmall.com

northmall.com
28/100
EcomScout

northmall.com receives an EcomScout Rating of C+ (28/100), ranking #45,416 out of 145,759 Shopify stores we track. This Apparel Retail store attracts 382.3K visits per year with estimated revenue of $7 - $15/mo. It offers 1.8K products at an average price of $6771.

Store descriptionNorthmall(ノースモール)[旧:Otto(オットー)]は、ミセスファッション、シニアファッションを中心としたアパレルアイテムや雑貨を集めた通販サイトです。暮らしを素敵にするインテリア雑貨、食器、アパレル、アウトドア用品、アート、お酒、ペット用品など、様々なアイテムで大人世代の女性のライフスタイルを豊かに彩ります。

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7 - $15/mo
Est. Traffic/mo
31.9K
Products
1.8K
Top Market
JP (100%)
Top Channel
Search (45%)

Store Intelligence Summary

Traffic breakdown: Search 45%, Direct 38%, Referrals 8%, Mail 7%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $6771. Positioned in the premium segment.

Top markets: JP (100%).

Best-selling product: KAGURAの鬼旨つゆ ($700). Other top sellers include 博多鬼旨辛スパイス, 鬼焼き瓦そばセット(3人前), <レイクアルスター>ハンカチ・オーキッド.

How is the EcomScout Rating calculated? The C+ grade (28/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$49.5M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $49M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $11K+/month
  • This store outperforms 86% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
54.0%
Pages/Visit
4.1
Avg. Time on Site
1m 44s
Avg. Product Price
$6771

Range: $0 - $41980

Rating Breakdown

Business Quality80/100
Traffic Growth45/100
Revenue Performance22/100
Marketing Efficiency7/100

Traffic Sources

Search44.9%
Direct38.0%
Referrals7.9%
Mail7.0%
Paid Referrals2.2%
Social0.0%

Top Countries

🇯🇵Japan
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

オットーノースモールottosoomoo楽天northmall

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

E-commerce Platform

Shopify

Analytics

Google AnalyticsGoogle Tag ManagerMicrosoft Clarity

CDN

AWS CloudFrontCloudflarecdnjs

Product Recommendations

Wiser

JavaScript

jQuery

Video

YouTubeVimeo

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

100
$18.89+257%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

99
$17.98+96%
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

99
$38.99+144%
Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

99
$18.89+257%
See all trending Apparel products

Frequently Asked Questions About northmall.com

Is northmall.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, northmall.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is northmall.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for northmall.com. However, our EcomScout rating is C+ (28/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is northmall.com's EcomScout rating and what does it mean?

northmall.com has an EcomScout rating of C+ (28/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does northmall.com generate?

northmall.com receives approximately 382.3K visits per year with estimated monthly revenue of $7 - $15/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does northmall.com use?

We detected 1 Shopify apps on northmall.com, including Okas Live Search & Filter. The store uses the "NorthMall-20220225" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against northmall.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

northmall.com Shopify store analysis • ApparelRetail • Unlikely Dropshipper • Rating: C+

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