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Noughts and Kisses

noughtsandkisses.co.uk
69/100
EcomScout

Noughts and Kisses receives an EcomScout Rating of S (69/100), ranking #5,208 out of 1,188,149 Shopify stores we track. This Women's Clothing and Accessories Fashion & Apparel store attracts 3.1M visits per year with estimated revenue of $208.9K - $452.5K/mo. It offers 275 products at an average price of £42.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$208.9K - $452.5K/mo
Est. Traffic/mo
256.2K
Products
275
Top Market
GB (71%)
Top Channel
organic (24%)
Trustpilot
4.1/5 (200)

Store Intelligence Summary

Traffic breakdown: organic 24%, direct 21%, paid 11%, referral 6%.

Product pricing: Average price of £42 (range: £10 – £90) — ≈ $53 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 4.1/5 based on 200 reviews. Good standing with customers.

Top markets: GB (71%), US (14%), ES (8%).

Best-selling product: YASMINA Cream Lace Skirt (£45). Other top sellers include HATTI White Linen Wrap Skirt, ELLISE Lemon Satin Lace Trim Cami, Silver Triple Cuff Set.

How is the EcomScout Rating calculated? The S grade (69/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Women's Clothing and Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.0M/mo
Total Stores
1,288
Avg Revenue
$2K/mo
Top 10% Threshold
$17K/mo

Competition Breakdown

41%
42%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Women's Clothing and Accessories market generates $2M/month across 1,288 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Women's Clothing and Accessories stores earn $17K+/month
  • This store outperforms 91% of Women's Clothing and Accessories competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Women's Clothing and Accessories

Analyzing...
Bounce Rate
56.5%
Pages/Visit
2.2
Avg. Time on Site
45s
Avg. Product Price
£42

≈ $53 USD

Range: £10 - £90

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Trustpilot80/100
Revenue Performance71/100
Marketing Efficiency7/100

Traffic Sources

organic23.7%
direct20.7%
paid11.0%
referral6.2%
social4.5%

Trustpilot Rating

4.1

200 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
70.6%
🇺🇸United States
14.4%
🇪🇸Spain
8.5%
🇮🇹Italy
6.5%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Trending Products to Sell

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Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

Natural Healing Stone Fishhoop Dangle Drop Earrings Statement Gold silver earrings

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Kitsch

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Frequently Asked Questions About Noughts and Kisses

Is Noughts and Kisses a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Noughts and Kisses is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Noughts and Kisses safe to buy from? Is it a scam?

Noughts and Kisses has a Trustpilot rating of 4.1/5 based on 200 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (69/100).

What is Noughts and Kisses's EcomScout rating and what does it mean?

Noughts and Kisses has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Noughts and Kisses generate?

Noughts and Kisses receives approximately 3.1M visits per year with estimated monthly revenue of $208.9K - $452.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Noughts and Kisses use?

We detected 10 Shopify apps on Noughts and Kisses, including Shop, Klaviyo: Email Marketing & SMS, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Women's Clothing and Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Noughts and Kisses. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Women's Clothing and Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Noughts and Kisses Shopify store analysis • Women's Clothing and AccessoriesFashion & Apparel • Unlikely Dropshipper • Rating: S

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