Back to Stores
Novahaircanada homepage screenshot

Novahaircanada

novahaircanada.com
42/100
EcomScout

Novahaircanada receives an EcomScout Rating of B+ (42/100), ranking #59,543 out of 785,758 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 12.8K visits per year with estimated revenue of $443 - $860/mo. It offers 5 products at an average price of CA$25.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$443 - $860/mo
Est. Traffic/mo
1.1K
Products
5
Top Market
CA (100%)
Top Channel
N/A
Trustpilot
4.2/5 (6)

Store Intelligence Summary

Product pricing: Average price of CA$25 (range: CA$15 – CA$56) — ≈ $19 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.2/5 based on 6 reviews. Good standing with customers.

Top markets: CA (100%).

Best-selling product: NovaHair® Instant Dye Shampoo (Buy 1 Get 1 FREE) (CA$55.99). Other top sellers include Professional Brush, Scalp Massager for Hair Growth, Hair Darkening Shampoo Bar (2Pcs).

How is the EcomScout Rating calculated? The B+ grade (42/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Care Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$5.4M/mo
Total Stores
2,610
Avg Revenue
$2K/mo
Top 10% Threshold
$29K/mo

Competition Breakdown

36%
43%
14%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair Care market generates $5M/month across 2,610 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 79% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Hair Care stores earn $29K+/month
  • This store outperforms 93% of Hair Care competitors
  • Low average order value ($0) — consider bundling or upsells
  • 114 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
42.2%
Pages/Visit
1.5
Avg. Time on Site
23s
Avg. Product Price
CA$25

≈ $19 USD

Range: CA$15 - CA$56

Rating Breakdown

Business Quality80/100
Trustpilot65/100
Traffic Growth60/100
Revenue Performance24/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.2

6 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇨🇦Canada
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz

Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz

97
$7.97+272%
ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink

ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink

94
$2.98+107%
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

90
$9.80+118%
slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)

slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)

89
$29.96+173%
Explore all trending products

Frequently Asked Questions About Novahaircanada

Is Novahaircanada a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Novahaircanada is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Novahaircanada safe to buy from? Is it a scam?

Novahaircanada has a Trustpilot rating of 4.2/5 based on 6 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (42/100).

What is Novahaircanada's EcomScout rating and what does it mean?

Novahaircanada has an EcomScout rating of B+ (42/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Novahaircanada generate?

Novahaircanada receives approximately 12.8K visits per year with estimated monthly revenue of $443 - $860/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Novahaircanada use?

We detected 3 Shopify apps on Novahaircanada, including Block, Trustpilot, Countdown Timer.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Novahaircanada. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Novahaircanada Shopify store analysis • Hair CareBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

Last updated: