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Obagi homepage screenshot
43/100
EcomScout

Obagi receives an EcomScout Rating of B+ (43/100), ranking #68,095 out of 1,009,916 Shopify stores we track. This Skin Care Beauty & Personal Care store attracts 8.2K visits per year with estimated revenue of $4 - $8/mo. It offers 54 products at an average price of CLP 98,900.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$4 - $8/mo
Est. Traffic/mo
686
Products
54
Top Market
CL (100%)
Top Channel
N/A
Trustpilot
2.0/5 (15)

Store Intelligence Summary

Product pricing: Average price of CLP 98,900 (range: CLP 42,000 – CLP 139,650). Positioned in the premium segment.

0

Customer trust: Trustpilot score 2.0/5 based on 15 reviews. Mixed reviews — potential service or quality concerns.

Top markets: CL (100%).

Best-selling product: Daily Hydro-Drops Facial Serum (CLP 120,750). Other top sellers include Claribright Radiance Brightening Lotion, Nu-Cil BIOSTIM Scalp Serum, Retinol + PHA Refining Night Cream.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Skin Care Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$2.9M/mo
Total Stores
1,747
Avg Revenue
$2K/mo
Top 10% Threshold
$27K/mo

Competition Breakdown

42%
38%
14%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Skin Care market generates $3M/month across 1,747 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 80% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Skin Care stores earn $27K+/month
  • This store outperforms 94% of Skin Care competitors
  • Low average order value ($0) — consider bundling or upsells
  • 64 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
31.3%
Pages/Visit
2.7
Avg. Time on Site
1m 27s
Avg. Product Price
CLP 98,900

Range: CLP 42,000 - CLP 139,650

Rating Breakdown

Business Quality80/100
Traffic Growth60/100
Trustpilot40/100
Revenue Performance35/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

2.0

15 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇨🇱Chile
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

97
$15.49+129%
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid, 0.45% BHA Salicylic Acid | Ideal for All, Korean Skin Care, 70 Pads (1 Pack)

91
$18.90+145%
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

86
$13.97+136%
CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

CeraVe Moisturizing Cream, Body and Face Moisturizer for Dry Skin, Body Cream with Hyaluronic Acid and Ceramides, Daily Moisturizer, Oil-Free, Fragrance Free, Non-Comedogenic, 19 Ounce

86
$17.06+97%
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Frequently Asked Questions About Obagi

Is Obagi a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Obagi is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Obagi safe to buy from? Is it a scam?

Obagi has a Trustpilot rating of 2.0/5 based on 15 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (43/100).

What is Obagi's EcomScout rating and what does it mean?

Obagi has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Obagi generate?

Obagi receives approximately 8.2K visits per year with estimated monthly revenue of $4 - $8/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Obagi use?

We detected 11 Shopify apps on Obagi, including Pre-Order, UpPromote Affiliate Marketing, Mailchimp and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Skin Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Obagi. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Skin Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Obagi Shopify store analysis • Skin CareBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

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