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Melissa Odabash

odabash.com
60/100
EcomScout

Melissa Odabash receives an EcomScout Rating of S (60/100), ranking #7,280 out of 481,775 Shopify stores we track. This Swimwear and Resortwear Fashion & Apparel store attracts 338.9K visits per year with estimated revenue of $92.3K - $199.9K/mo. It offers 886 products at an average price of $114.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$92.3K - $199.9K/mo
Est. Traffic/mo
28.2K
Products
886
Top Market
US (56%)
Top Channel
direct (7%)
Trustpilot
2.2/5 (8)

Store Intelligence Summary

Traffic breakdown: direct 7%.

Product pricing: Average price of $114 (range: $5 – $254). Positioned in the premium segment.

Ad spend: Estimated $563/mo in paid search ($6.8K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.2/5 based on 8 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (56%), GB (14%), FR (8%).

Best-selling product: Memphis Red Bikini Top ($120). Other top sellers include Nevis White Bikini Top, Nevada Floral Swimsuit, Carmel White Swimsuit.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Swimwear and Resortwear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$507K/mo
Total Stores
6
Avg Revenue
$85K/mo
Top 10% Threshold
$238K/mo

Competition Breakdown

33%
17%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Swimwear and Resortwear market generates $1M/month across 6 stores
  • 50% are enterprise stores (>$100K/mo) — competitive market
  • This store outperforms 65% of Swimwear and Resortwear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
41.6%
Pages/Visit
3.0
Avg. Time on Site
44s
Avg. Product Price
$114

Range: $5 - $254

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance65/100
Marketing Efficiency36/100
Trustpilot35/100

Traffic Sources

direct7.4%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$563

Google Ads estimate

Yearly Ad Budget

$7K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
melissa odabashEasy1K$1.55$1.7K
heidi kleinEasy270$0.91$276
odabash bikiniEasy55$3.19$1
melissa odabash swimsuitEasy55$1.29$136
melissa odabash swim44--

Trustpilot Rating

2.2

8 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
56.0%
🇬🇧United Kingdom
14.1%
🇫🇷France
7.6%
🇩🇪Germany
6.2%
🇨🇭Switzerland
4.1%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Melissa Odabash

Is Melissa Odabash a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Melissa Odabash is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Melissa Odabash safe to buy from? Is it a scam?

Melissa Odabash has a Trustpilot rating of 2.2/5 based on 8 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (60/100).

What is Melissa Odabash's EcomScout rating and what does it mean?

Melissa Odabash has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Melissa Odabash generate?

Melissa Odabash receives approximately 338.9K visits per year with estimated monthly revenue of $92.3K - $199.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Melissa Odabash use?

We detected 11 Shopify apps on Melissa Odabash, including LoyaltyLion, Shop, Searchanise and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Swimwear and Resortwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Melissa Odabash. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Swimwear and Resortwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Melissa Odabash Shopify store analysis • Swimwear and ResortwearFashion & Apparel • Unlikely Dropshipper • Rating: S

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