Olaplex
olaplex.nlOlaplex receives an EcomScout Rating of B+ (45/100), ranking #14,634 out of 145,899 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 136.3K visits per year with estimated revenue of $15.0K - $37.4K/mo. It offers 29 products at an average price of $46.
Store descriptionOLAPLEX herstelt en versterkt de haarstructuur van binnenuit met gepatenteerde Complete Bond Technology™. Klinisch bewezen effectief voor alle haartypes, voor zichtbaar sterker, gezonder en glanzender haar – van cortex tot cuticula.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $46 (range: $30 – $100). Mid-range pricing strategy.
Customer trust: Trustpilot score 1.7/5 based on 564 reviews. Mixed reviews — potential service or quality concerns.
Top markets: NL (67%), BE (33%).
Best-selling product: N°.3PLUS COMPLETE REPAIR TREATMENT ($34.00). Other top sellers include Nº. 4 Bond Maintenance Shampoo, Nº.5 Bond Maintenance Conditioner, Nº.6 Bond Smoother.
Hair Care Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Hair Care market generates $2M/month across 38 stores
- •34% are enterprise stores (>$100K/mo) — competitive market
- •Top 10% of Hair Care stores earn $361K+/month
- •This store outperforms 84% of Hair Care competitors
- •Low average order value ($0) — consider bundling or upsells
Best Selling Products
#1N°.3PLUS COMPLETE REPAIR TREATMENT
$34.00
#2Nº. 4 Bond Maintenance Shampoo
$32.00
#3Nº.5 Bond Maintenance Conditioner
$32.00
#4Nº.6 Bond Smoother
$30.00
#5Nº.0 Intensive Bond Building Treatment
$30.00
#6Nº.7 Bonding Oil
$30.00
#7Weightless Nourishing Mask
$44.00
#8Rich Hydration Mask
$44.00
#9Nº.4P Blonde Enhancer Toning Shampoo
$32.00
#10Nº.5 Leave-in Moisturize & Mend Leave-In Conditioner
$30.00
Range: $30 - $100
Rating Breakdown
Traffic Sources
Trustpilot Rating
564 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (1)
Klaviyo ReviewsAnalytics
Google Analytics
Google Tag Manager
HotjarE-commerce Platform
ShopifySales Channels
Advertising
Email Marketing
Reviews
Similar Stores
View all →Trending Products to Sell
Top trending products across all categories right now, based on Amazon & Google Trends data.
Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz
ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)
slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)
Frequently Asked Questions About Olaplex
Is Olaplex a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Olaplex is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.
Is Olaplex safe to buy from? Is it a scam?
Olaplex has a Trustpilot rating of 1.7/5 based on 564 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (45/100).
What is Olaplex's EcomScout rating and what does it mean?
Olaplex has an EcomScout rating of B+ (45/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Olaplex generate?
Olaplex receives approximately 136.3K visits per year with estimated monthly revenue of $15.0K - $37.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Olaplex use?
We detected 1 Shopify apps on Olaplex, including Klaviyo Reviews. The store uses the "Theme export olaplex-de-olaplex-2021 29nov202..." Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Hair Care store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Olaplex. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.