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OluKai

olukai.eu
60/100
EcomScout

OluKai receives an EcomScout Rating of S (60/100), ranking #18,133 out of 1,125,961 Shopify stores we track. This Footwear Fashion & Apparel store attracts 541.1K visits per year with estimated revenue of $92.7K - $200.8K/mo. It offers 247 products at an average price of €125.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$92.7K - $200.8K/mo
Est. Traffic/mo
45.1K
Products
247
Top Market
ES (34%)
Top Channel
N/A
Trustpilot
2.5/5 (108)

Store Intelligence Summary

Product pricing: Average price of €125 (range: €95 – €160) — ≈ $136 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 2.5/5 based on 108 reviews. Mixed reviews — potential service or quality concerns.

Top markets: ES (34%), DE (15%), NL (14%).

Best-selling product: Wooden Wave Tote - Natural. Other top sellers include Tiare - Bubbly, Tiare - Black, Tiare - Fox.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Footwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.6M/mo
Total Stores
4,887
Avg Revenue
$2K/mo
Top 10% Threshold
$22K/mo

Competition Breakdown

28%
55%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Footwear market generates $10M/month across 4,887 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 83% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Footwear stores earn $22K+/month
  • This store outperforms 91% of Footwear competitors
  • Sneakers shows highest opportunity with $2,147 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 103 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
31.9%
Pages/Visit
5.1
Avg. Time on Site
2m 31s
Avg. Product Price
€125

≈ $136 USD

Range: €95 - €160

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance65/100
Trustpilot50/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

2.5

108 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇪🇸Spain
34.2%
🇩🇪Germany
14.8%
🇳🇱Netherlands
14.5%
🇺🇸United States
14.5%
🇩🇰Denmark
8.9%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Footwear Products

Products gaining popularity in Footwear right now, based on Amazon & Google Trends data.

Vans

Vans

81
$50.00+22%
adidas

adidas

75
$39.95+34%
New Balance

New Balance

75
$59.95+29%
New Balance

New Balance

74
$59.95+29%
See all trending Footwear products

Frequently Asked Questions About OluKai

Is OluKai a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, OluKai is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is OluKai safe to buy from? Is it a scam?

OluKai has a Trustpilot rating of 2.5/5 based on 108 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (60/100).

What is OluKai's EcomScout rating and what does it mean?

OluKai has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does OluKai generate?

OluKai receives approximately 541.1K visits per year with estimated monthly revenue of $92.7K - $200.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does OluKai use?

App detection data for OluKai is being updated.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Footwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against OluKai. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

OluKai Shopify store analysis • FootwearFashion & Apparel • Unlikely Dropshipper • Rating: S

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