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omninela.co.za

omninela.co.za
60/100
EcomScout

omninela.co.za receives an EcomScout Rating of S (60/100), ranking #7,849 out of 586,280 Shopify stores we track. This Pet Supplies Pets store attracts 256.5K visits per year with estimated revenue of $6.1K - $12.2K/mo. It offers 2.5K+ products at an average price of ZAR 400.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$6.1K - $12.2K/mo
Est. Traffic/mo
21.4K
Products
2.5K+
Top Market
ZA (78%)
Top Channel
N/A
Trustpilot
1.5/5 (33)

Store Intelligence Summary

Product pricing: Average price of ZAR 400 (range: ZAR 95 – ZAR 950) — ≈ $22 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 1.5/5 based on 33 reviews. Mixed reviews — potential service or quality concerns.

Top markets: ZA (78%), US (20%), DK (2%).

Best-selling product: Med-E-Enlarge 60 Capsules (ZAR 319.99). Other top sellers include Superzest X4 Boost Energy - 36 x 30ml, Protexin 1000G Soluble Powder, Nutricia - Medium Chain Triglycerides - MCT Oil - 500 ml.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$15.0M/mo
Total Stores
3,743
Avg Revenue
$4K/mo
Top 10% Threshold
$64K/mo

Competition Breakdown

26%
41%
21%
5%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $15M/month across 3,743 stores
  • 7% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $64K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 249 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
42.5%
Pages/Visit
2.3
Avg. Time on Site
56s
Avg. Product Price
ZAR 400

≈ $22 USD

Range: ZAR 95 - ZAR 950

Rating Breakdown

Business Quality90/100
Traffic Growth80/100
Revenue Performance65/100
Trustpilot40/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

1.5

33 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇿🇦South Africa
78.0%
🇺🇸United States
20.0%
🇩🇰Denmark
2.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

Zeaxuie 9 Pack Luxury Puppy Toys for Teething Small Dogs, Puppy Chew Toys with Cute Squeaky Dog Toys, Ball and More Rope Dog Chew Toys

97
$8.99+194%
Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

Purina Fancy Feast Gravy Lovers Poultry and Beef Grilled Gourmet Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans

92
$28.06+216%
Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

Vceoa 17.5x11x11 Inches Cat, Dog Carrier for Pets Up to 16 Lbs, Soft-Sided Cat Bag Animal Carriers Travel Puppy Carry As a Toy of Fabric Pet Home

91
$19.99+166%
Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

Best Pet Supplies Interactive Squeaky Dog Chew Toy, Ideal Dog Toys for Chewers, Small, Medium & Large Dogs, and Fetch Lovers - Crinkle Duck (Yellow), Large

88
$6.79+123%
See all trending Pet Supplies products

Frequently Asked Questions About omninela.co.za

Is omninela.co.za a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, omninela.co.za is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is omninela.co.za safe to buy from? Is it a scam?

omninela.co.za has a Trustpilot rating of 1.5/5 based on 33 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (60/100).

What is omninela.co.za's EcomScout rating and what does it mean?

omninela.co.za has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does omninela.co.za generate?

omninela.co.za receives approximately 256.5K visits per year with estimated monthly revenue of $6.1K - $12.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does omninela.co.za use?

We detected 11 Shopify apps on omninela.co.za, including Mailchimp, Klaviyo: Email Marketing & SMS, Omnisend and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against omninela.co.za. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

omninela.co.za Shopify store analysis • Pet SuppliesPets • Unlikely Dropshipper • Rating: S

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