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57/100
EcomScout

Onefinesecret receives an EcomScout Rating of A+ (57/100), ranking #26,078 out of 1,188,149 Shopify stores we track. This Clean Beauty Beauty & Personal Care store attracts 288.2K visits per year with estimated revenue of $20.6K - $40.0K/mo. It offers 1.2K products at an average price of A$51.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$20.6K - $40.0K/mo
Est. Traffic/mo
24.0K
Products
1.2K
Top Market
AU (89%)
Top Channel
paid (45%)
Trustpilot
3.7/5 (1)

Store Intelligence Summary

Traffic breakdown: paid 45%, organic 17%, direct 16%, referral 10%.

Product pricing: Average price of A$51 (range: A$20 – A$106) — ≈ $34 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $14/mo in paid search ($168/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.

Top markets: AU (89%), NZ (6%), IN (5%).

Best-selling product: Living Libations Best Skin Ever Seabuckthorn (A$106). Other top sellers include Innersense Hydrating Cream Conditioner, Innersense Quiet Calm Curl Control (Styling Lotion), Innersense Hydrating Cream Hairbath (Shampoo).

How is the EcomScout Rating calculated? The A+ grade (57/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Clean Beauty Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$137K/mo
Total Stores
34
Avg Revenue
$4K/mo
Top 10% Threshold
$63K/mo

Competition Breakdown

18%
53%
15%
9%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Clean Beauty market generates $0M/month across 34 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • 71% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Clean Beauty stores earn $63K+/month
  • This store outperforms 94% of Clean Beauty competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
64.5%
Pages/Visit
3.0
Avg. Time on Site
1m 3s
Avg. Product Price
A$51

≈ $34 USD

Range: A$20 - A$106

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Trustpilot55/100
Revenue Performance51/100
Marketing Efficiency22/100

Traffic Sources

paid44.7%
organic16.9%
direct16.4%
referral9.6%
social1.0%

Marketing & Ad Spend

Monthly Ad Spend

$14

Google Ads estimate

Yearly Ad Budget

$168

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
fitglowbeauty125$2.34-
vanessa megan perfume80--
vanessa megan skin care12--

Trustpilot Rating

3.7

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
88.7%
🇳🇿New Zealand
6.2%
🇮🇳India
5.1%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Onefinesecret

Is Onefinesecret a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Onefinesecret is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Onefinesecret safe to buy from? Is it a scam?

Onefinesecret has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (57/100).

What is Onefinesecret's EcomScout rating and what does it mean?

Onefinesecret has an EcomScout rating of A+ (57/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Onefinesecret generate?

Onefinesecret receives approximately 288.2K visits per year with estimated monthly revenue of $20.6K - $40.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Onefinesecret use?

We detected 9 Shopify apps on Onefinesecret, including Shop, Yotpo Reviews & UGC, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Clean Beauty store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Onefinesecret. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Clean Beauty store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Onefinesecret Shopify store analysis • Clean BeautyBeauty & Personal Care • Unlikely Dropshipper • Rating: A+

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