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ontrackmeals.com

ontrackmeals.com
52/100
EcomScout

ontrackmeals.com receives an EcomScout Rating of A (52/100), ranking #42,279 out of 1,125,961 Shopify stores we track. This Camping Meals Food & Beverage store attracts 563.7K visits per year with estimated revenue of $22.0K - $44.0K/mo. It offers 73 products at an average price of A$21.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$22.0K - $44.0K/mo
Est. Traffic/mo
47.0K
Products
73
Top Market
AU (84%)
Top Channel
organic (50%)
Est. Ad Spend/mo
$74

Store Intelligence Summary

Traffic breakdown: organic 50%, direct 25%, social 21%, paid 4%.

Product pricing: Average price of A$21 (range: A$6 – A$65) — ≈ $14 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $74/mo in paid search ($888/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: AU (84%), CA (10%), IN (6%).

Best-selling product: Flameless Heater Bags (5 Pack) (A$18.95). Other top sellers include Water Filter Straw-Portable Survival Water Purifier, Emergency & Travel Hygiene Kit, Slow Cooked Australian Steak (Premium Range).

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Camping Meals Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$69K/mo
Total Stores
2
Avg Revenue
$35K/mo
Top 10% Threshold
$61K/mo

Competition Breakdown

50%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Camping Meals market generates $0M/month across 2 stores
  • This store outperforms 43% of Camping Meals competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
48.1%
Pages/Visit
2.6
Avg. Time on Site
17s
Avg. Product Price
A$21

≈ $14 USD

Range: A$6 - A$65

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Revenue Performance54/100
Marketing Efficiency22/100

Traffic Sources

organic50.1%
direct25.0%
social20.5%
paid4.4%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$74

Google Ads estimate

Yearly Ad Budget

$888

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
emergency foodEasy7K$1.63$20.1K

Top Countries

🇦🇺Australia
83.8%
🇨🇦Canada
10.5%
🇮🇳India
5.7%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About ontrackmeals.com

Is ontrackmeals.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, ontrackmeals.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is ontrackmeals.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for ontrackmeals.com. However, our EcomScout rating is A (52/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is ontrackmeals.com's EcomScout rating and what does it mean?

ontrackmeals.com has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does ontrackmeals.com generate?

ontrackmeals.com receives approximately 563.7K visits per year with estimated monthly revenue of $22.0K - $44.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does ontrackmeals.com use?

We detected 10 Shopify apps on ontrackmeals.com, including Klaviyo: Email Marketing & SMS, Shop, Buy Button channel and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Camping Meals store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against ontrackmeals.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Camping Meals store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

ontrackmeals.com Shopify store analysis • Camping MealsFood & Beverage • Unlikely Dropshipper • Rating: A

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