Back to Stores
Oorla homepage screenshot
63/100
EcomScout

Oorla receives an EcomScout Rating of S (63/100), ranking #9,974 out of 1,111,571 Shopify stores we track. This Sweets & Snacks Food & Beverage store attracts 201.8K visits per year with estimated revenue of $1.1K - $2.1K/mo. It offers 78 products at an average price of ₹424.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$1.1K - $2.1K/mo
Est. Traffic/mo
16.8K
Products
78
Top Market
IN (85%)
Top Channel
organic (53%)
Trustpilot
2.5/5 (212)

Store Intelligence Summary

Traffic breakdown: organic 53%, direct 20%, referral 13%, social 11%.

Product pricing: Average price of ₹424 (range: ₹169 – ₹2,699) — ≈ $5.09 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 2.5/5 based on 212 reviews. Mixed reviews — potential service or quality concerns.

Top markets: IN (85%), US (15%).

Best-selling product: Palakara Petti (பலகாரப்பெட்டி) (₹1,799). Other top sellers include Tirunelveli Halwa, Srivilliputhur Palkova, Assorted Millet Laddu.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Sweets & Snacks Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$537K/mo
Total Stores
56
Avg Revenue
$10K/mo
Top 10% Threshold
$150K/mo

Competition Breakdown

23%
29%
27%
7%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Sweets & Snacks market generates $1M/month across 56 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Sweets & Snacks stores earn $150K+/month
  • This store outperforms 94% of Sweets & Snacks competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
50.9%
Pages/Visit
1.7
Avg. Time on Site
36s
Avg. Product Price
₹424

≈ $5.09 USD

Range: ₹169 - ₹2,699

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance65/100
Trustpilot50/100
Marketing Efficiency22/100

Traffic Sources

organic53.0%
direct19.7%
referral13.4%
social11.2%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

2.5

212 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇳India
85.0%
🇺🇸United States
15.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

90
$24.98+285%
Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

Brita Large 10 Cup Water Filter Pitcher, 1 BritaPlus Filter, Everyday, Black (Package May Vary)

88
$44.79+317%
Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)

Brita UltraMax Large Water Dispenser with 1 BritaPlus Filter, 27 Cup Capacity, Black (Package May Vary)

87
$49.99+317%
Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

Culligan with ZeroWater Technology Replacement Filter 3-Pack, 5-Stage Advanced Water Filter – IAPMO Certified to Reduce Lead, Total PFAS (Forever Chemicals), Mercury, Fluoride, and Chlorine

86
$39.06+163%
Explore all trending products

Frequently Asked Questions About Oorla

Is Oorla a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Oorla is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Oorla safe to buy from? Is it a scam?

Oorla has a Trustpilot rating of 2.5/5 based on 212 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (63/100).

What is Oorla's EcomScout rating and what does it mean?

Oorla has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Oorla generate?

Oorla receives approximately 201.8K visits per year with estimated monthly revenue of $1.1K - $2.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Oorla use?

We detected 6 Shopify apps on Oorla, including Klaviyo: Email Marketing & SMS, Judge.me Product Reviews, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Sweets & Snacks store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Oorla. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Sweets & Snacks store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Oorla Shopify store analysis • Sweets & SnacksFood & Beverage • Unlikely Dropshipper • Rating: S

Last updated: