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openground.com.au

openground.com.au
52/100
EcomScout

openground.com.au receives an EcomScout Rating of A (52/100), ranking #16,130 out of 481,851 Shopify stores we track. This Mindfulness & Meditation Health & Wellness store attracts 109.8K visits per year with estimated revenue of $30.9K - $61.8K/mo. It offers 40 products at an average price of $479.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$30.9K - $61.8K/mo
Est. Traffic/mo
9.1K
Products
40
Top Market
AU (68%)
Top Channel
N/A
Est. Ad Spend/mo
$63

Store Intelligence Summary

Product pricing: Average price of $479 (range: $10 – $695). Positioned in the premium segment.

Ad spend: Estimated $63/mo in paid search ($756/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: AU (68%), US (32%).

Best-selling product: Sunday Practice (4:30-5:30pm Weekly) Live-Online ($10). Other top sellers include Meditation Lab: Empathy & Boundaries (21 Jun 2026) Live-Online, Day of Mindfulness with Mary McIntyre (7 June 2026) Brisbane, Weekend Meditation Retreat: The Body Knows The Way (4-6 Dec 2026) Bowral.

How is the EcomScout Rating calculated? The A grade (52/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Mindfulness & Meditation Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$96K/mo
Total Stores
2
Avg Revenue
$48K/mo
Top 10% Threshold
$86K/mo

Competition Breakdown

50%
50%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Mindfulness & Meditation market generates $0M/month across 2 stores
  • This store outperforms 44% of Mindfulness & Meditation competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
51.9%
Pages/Visit
1.5
Avg. Time on Site
9s
Avg. Product Price
$479

Range: $10 - $695

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance60/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$63

Google Ads estimate

Yearly Ad Budget

$756

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
practicing mindfulness1K$3.76$220
mbsr training720$0.90$70
growing mindfulEasy44--

Top Countries

🇦🇺Australia
67.6%
🇺🇸United States
32.4%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (4)

Frequently Asked Questions About openground.com.au

Is openground.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, openground.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is openground.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for openground.com.au. However, our EcomScout rating is A (52/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is openground.com.au's EcomScout rating and what does it mean?

openground.com.au has an EcomScout rating of A (52/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does openground.com.au generate?

openground.com.au receives approximately 109.8K visits per year with estimated monthly revenue of $30.9K - $61.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does openground.com.au use?

We detected 4 Shopify apps on openground.com.au, including Shop, Mailchimp, Bundle Discount and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Mindfulness & Meditation store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against openground.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Mindfulness & Meditation store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

openground.com.au Shopify store analysis • Mindfulness & MeditationHealth & Wellness • Unlikely Dropshipper • Rating: A

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