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OptiekOnline

optiekonline.com
43/100
EcomScout

OptiekOnline receives an EcomScout Rating of B+ (43/100), ranking #57,639 out of 838,722 Shopify stores we track. This Eyewear Other store attracts 8.7K visits per year with estimated revenue of $977 - $2.3K/mo. It offers 199 products at an average price of €80.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$977 - $2.3K/mo
Est. Traffic/mo
726
Products
199
Top Market
NL (100%)
Top Channel
N/A
Trustpilot
4.1/5 (8)

Store Intelligence Summary

Product pricing: Average price of €80 (range: €80 – €80) — ≈ $87 USD. Mid-range pricing strategy.

0

Customer trust: Trustpilot score 4.1/5 based on 8 reviews. Good standing with customers.

Top markets: NL (100%).

Best-selling product: Nina – Damesbril met ovale glazen (€79.95). Other top sellers include Eva – ronde damesbril, Marjolein – dames-aviatorbril van acetaat, Roos – Damesbril met ronde glazen.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Eyewear Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$7.4M/mo
Total Stores
1,049
Avg Revenue
$7K/mo
Top 10% Threshold
$111K/mo

Competition Breakdown

21%
35%
26%
8%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Eyewear market generates $7M/month across 1,049 stores
  • 11% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Eyewear stores earn $111K+/month
  • This store outperforms 94% of Eyewear competitors
  • Low average order value ($0) — consider bundling or upsells
  • 114 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
2.6%
Pages/Visit
8.8
Avg. Time on Site
1m 23s
Avg. Product Price
€80

≈ $87 USD

Range: €80 - €80

Rating Breakdown

Business Quality76/100
Trustpilot65/100
Traffic Growth60/100
Revenue Performance28/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.1

8 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
100.0%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Eyewear Products

Products gaining popularity in Eyewear right now, based on Amazon & Google Trends data.

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See all trending Eyewear products

Frequently Asked Questions About OptiekOnline

Is OptiekOnline a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, OptiekOnline is classified as "Likely Dropshipper". Indicators include: Uses dropshipping apps, Suspicious pricing patterns.

Is OptiekOnline safe to buy from? Is it a scam?

OptiekOnline has a Trustpilot rating of 4.1/5 based on 8 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (43/100).

What is OptiekOnline's EcomScout rating and what does it mean?

OptiekOnline has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does OptiekOnline generate?

OptiekOnline receives approximately 8.7K visits per year with estimated monthly revenue of $977 - $2.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does OptiekOnline use?

We detected 11 Shopify apps on OptiekOnline, including Loox Photo Reviews, Shop, Omnisend and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Eyewear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against OptiekOnline. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Eyewear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

OptiekOnline Shopify store analysis • EyewearOther • Likely Dropshipper • Rating: B+

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