Optimallab
optimallab.nlOptimallab receives an EcomScout Rating of B+ (46/100), ranking #30,261 out of 550,256 Shopify stores we track. This Sleep Supplements Health & Wellness store attracts 10.6K visits per year with estimated revenue of $689 - $1.4K/mo. It offers 25 products at an average price of €25.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of €25 (range: €15 – €39) — ≈ $28 USD. Budget-friendly positioning targeting volume sales.
0Customer trust: Trustpilot score 4.3/5 based on 54 reviews. Good standing with customers.
Top markets: NL (100%).
Best-selling product: 50+ Slaapformule® (€29.95). Other top sellers include 50+ Slaapformule®, Onderbrekingsvrije Slaapformule®, L-Theanine | 90 capsules | 400mg.
Sleep Supplements Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Sleep Supplements market generates $0M/month across 4 stores
- •100% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Sleep Supplements stores earn $4K+/month
- •This store outperforms 64% of Sleep Supplements competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Sleep Supplements
Best Selling Products
#150+ Slaapformule®
€29.95≈ $33
#250+ Slaapformule®
€29.95≈ $33
#3Onderbrekingsvrije Slaapformule®
€29.95≈ $33
#4L-Theanine | 90 capsules | 400mg
€14.95≈ $16
#5Premium Slaapformule®
€39≈ $43
#6Stressvrije Slaapformule® - 60 capsules
€34.95≈ $38
#7Optimal Sleep - ShiftZzz® - 30 dagen
€24.95≈ $27
#8Magnesium Bisglycinaat | 500mg | 90 Capsules
€14.95≈ $16
#9GABA | 500mg | 90 Capsules
€14.95≈ $16
#10Omega 3 visolie - 60 capsules
€19.95≈ $22
≈ $28 USD
Range: €15 - €39
Rating Breakdown
Traffic Sources
Trustpilot Rating
54 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Revenue performance needs improvement
- Marketing efficiency and ROI need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
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Frequently Asked Questions About Optimallab
Is Optimallab a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Optimallab is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Optimallab safe to buy from? Is it a scam?
Optimallab has a Trustpilot rating of 4.3/5 based on 54 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (46/100).
What is Optimallab's EcomScout rating and what does it mean?
Optimallab has an EcomScout rating of B+ (46/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Optimallab generate?
Optimallab receives approximately 10.6K visits per year with estimated monthly revenue of $689 - $1.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Optimallab use?
We detected 3 Shopify apps on Optimallab, including Judge.me Product Reviews, EcomRise Post Purchase Upsell, Block.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Sleep Supplements store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Optimallab. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Sleep Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.